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Rebecca BerentsenRB
Open to opportunities

Rebecca Berentsen

@rebeccaberentsen

Partnerships Director who turns complex collaboration into revenue-driving, mission-first outcomes through marketing and operations.

United States
Message

What I'm looking for

I’m looking to lead partnerships and mission-driven growth where I can combine marketing, digital strategy, and disciplined operations—turning cross-team complexity into clear plans, strong brand stewardship, and measurable results.

I’m a partnerships leader with 10+ years of experience managing strategic partnerships and marketing within mission-driven organizations. I’m known for anticipating needs, organizing complexity into clarity, and serving as a trusted thought partner across cross-functional teams.

Most recently, I’ve led partnerships at a director level while also owning launch strategy for online university programs. I oversee the development and ongoing maintenance of microsites and manage PPC, SEO, and organic strategies to drive enrollments, while stewarding partner brands to ensure consistency in voice and standards across regions.

Earlier in my career, I directed development operations and communications—planning and executing large fundraising events, coordinating donors and volunteers, and managing external marketing to increase attendance and engagement. I bring an operational lens to storytelling and digital strategy, strengthening donor pipeline work, vendor coordination, timelines, and post-event reporting to support long-term retention.

Experience

Work history, roles, and key accomplishments

AL

Marketing Manager

AvÜnu Learning

Jun 2022 - Jul 2023 (1 year 1 month)

Led marketing launches for online university programs targeting Spanish-speaking LATAM, Brazil, and India by overseeing microsites and performance marketing activities. Managed ongoing maintenance and optimization of PPC, SEO, and organic strategies to drive enrollments.

AL

Marketing Coordinator

AvÜnu Learning

May 2021 - Jun 2022 (1 year 1 month)

Provided project management and administrative support to executive leadership during a complex university teach-out, coordinating cross-team communication to ensure student and partner satisfaction. Supported partner collaboration by managing timelines, maintaining clear documentation, and serving as a primary liaison.

CY

Development Operations & Comms Manager

City Year

Jan 2019 - May 2021 (2 years 4 months)

Planned and executed multiple annual fundraisers, including a large-scale MLK Day volunteer event, overseeing logistics, vendor coordination, timelines, and post-event reporting for partner stewardship. Directed external owned and earned marketing strategies to drive event attendance, donor engagement, volunteer recruitment, and fundraising revenue.

Education

Degrees, certifications, and relevant coursework

State University of New York at New Paltz logoSP

State University of New York at New Paltz

Bachelor of Arts, International Relations

Earned a Bachelor of Arts in International Relations from SUNY New Paltz.

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