Raina Guha

Led worldwide Prime member acquisition, owning ML-driven personalized upsells from Homepage to Checkout. Launched Prime acquisition in new marketplaces, expanded upsells across emerging marketplaces, and launched Prime upsells on iOS and Android.

Led AWS developer community programs, recruiting and enabling community partners and leaders. Built Workshop in a Box and a self-service enablement platform so community leaders could run hands-on workshops themselves, and worked on a QuickSight-based data-storytelling tool.

Owned go-to-market for ad products including Sponsored Brands, Sponsored Brands video, Brand Stores and Amazon DSP. Led advertiser education to drive adoption and retention: started an advertiser webinar program that GoTo Webinar published as a customer success story, ran Amazon Advertising HIVE in-person events for brands and small businesses, and published seller-advertiser success stories as vi

Responsible for acquisition, engagement and retention of advertisers on Amazon India

Led seller acquisition and lead generation for Amazon.in and Amazon Business, managing five lead-generation vendors across India and running the Seller Referral Program. Rolled out Pardot marketing automation and Amazon’s worldwide Salesforce instance in India.

Worked as Summer Intern at Amazon.

Acquisition and Integration -Mobistar Belgium
- Planning RF sites and structure of newly acquired BTS
- 3G and 4G rollout , coverage and frequency planning

Airtel
-Analysis of monthly reports and preparing monthly dashboards for business requirements
- Monthly Security Audits and analyzing compliance issues

Simulation and execution of PLC automation, energy management and security systems

Oct 2026

Aug 2020

Aug 2020 · Expired Aug 2021

Mar 2018

Exchange Semester