devasani sriraga
@devasanisriraga
I ship search, personalization, payments, and growth products for fintech and e-commerce users.
United StatesWhat I'm looking for
I've shipped search, personalization, and growth products for fintech and e-commerce audiences of more than 8 million users.
At Jio Platforms Limited, I owned the Search Personalisation roadmap and shipped four features that increased search adoption by 3%, CTR by 1%, and add-to-bag conversions by 0.5%. I also translated 130+ feature requests into priorities that lifted conversion by 2% and generated $70K in monthly GMV.
At Kotak Cherry, I used funnel and competitive analysis to reduce transaction time by 70%, built reporting dashboards, and led onboarding improvements that cut completion time by 48% and uninstalls by 23%.
I'm currently building AI-driven reporting tools at Copart and have also defined payroll payment requirements at Surf, including transaction flows, edge cases, reconciliation logic, and internal diagnostic workflows.
Experience
Work history, roles, and key accomplishments
Product Management Intern
Surf
Feb 2026 - May 2026 (3 months)
Owned end-to-end product requirements for a B2B payroll payments module, defining transaction flows, edge cases, and reconciliation logic. Synthesized business and technical trade-offs for an internal admin portal, running operator interviews to define diagnostic workflows.
Defined and owned the quarterly product roadmap for Search Personalisation, shipping 4 features and delivering measurable business impact. Synthesized customer feedback and market signals into structured themes, and defined product requirements for the virtual store experience.
Associate Product Manager
Kotak Cherry
Jul 2022 - Oct 2023 (1 year 3 months)
Conducted funnel and competitive analysis to cut transaction time by 70%, building diagnostic dashboards to track customer engagement and retention. Designed and ran growth campaigns for customer acquisition and lifecycle management, and led cross-functional optimisation of the mobile onboarding journey.
Education
Degrees, certifications, and relevant coursework
Purdue University
Master of Science, Engineering Management
2025 -
Pursuing a Master's in Engineering Management at Purdue University, expected to graduate in May 2027.
Indian Institute of Technology Madras
Bachelor of Technology, Civil Engineering
2018 - 2022
Completed a Bachelor's in Civil Engineering at the Indian Institute of Technology Madras from 2018 to 2022.
Availability
Location
United StatesAuthorized to work in
Salary expectations
Skills
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