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Raghav Gupta

@raghavgupta5

Social Media Lead at RP-Sanjiv Goenka Group (Editorji Technologies), growing Hook NewsFeed by 300,000+ Instagram followers in six months.

India

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At RP-Sanjiv Goenka Group (Editorji Technologies), I lead social media strategy for Hook NewsFeed. I drove 300,000+ Instagram follower growth within six months through trend forecasting, audience-focused storytelling, and data-driven content programming.

I also spearheaded viral content discovery, packaging, and cross-platform distribution, producing 40+ posts that each exceeded one million views. My work spans Instagram, homepage programming, push notifications, and newsletters, with a focus on audience retention and editorial quality.

Previously, I managed ETtech's social media presence at The Economic Times and worked on digital content at Editorji Technologies. At Vaco Binary Semantics, on-site at Google, I fact-checked and reviewed 60+ content briefs daily for Google News.

Experience

Work history, roles, and key accomplishments

Current

Senior Sub-Editor (Social Media Lead)

Current

RP-Sanjiv Goenka Group (Editorji Technologies)

Mar 2025 - Present (1 year 7 months)

Led end-to-end social media strategy for Hook NewsFeed, driving 300,000+ Instagram follower growth within 6 months. Spearheaded viral content discovery and cross-platform distribution, producing 40+ posts exceeding 1 million views each.

Social Media Strategy Instagram Facebook trend forecasting Audience Insights Content Programming Push Notifications Newsletters Editorial quality control Fact Checking Team Mentorship Performance Analytics

News Desk Editor (Social Media & Content)

The Economic Times

Nov 2024 - Jan 2025 (2 months)

Managed ETtech's social media presence across LinkedIn, Facebook, and X, driving subscriber engagement through timely, platform-optimised content. Sub-edited startup and technology stories for clarity and accuracy.

Social Media Management LinkedIn Facebook Subediting Push Notifications Newsletters Real Time Publishing

Senior Sub-Editor

Editorji Technologies

Feb 2022 - Nov 2024 (2 years 9 months)

Managed homepage and app content strategy, crafting concise, mobile-first headlines optimised for digital consumption and social sharing. Directed breaking news push notifications and newsletter distribution to drive real-time audience engagement.

Content Strategy Mobile First Headlines Push Notifications Newsletters Content Optimisation Digital Publishing

News Content Specialist

Vaco Binary Semantics

Feb 2018 - Feb 2022 (4 years)

Fact-checked and reviewed 60+ content briefs daily for Google News, ensuring editorial and legal compliance. Worked across business and automotive content verticals, maintaining consistent editorial quality through rigorous proofreading and copy editing.

Fact Checking Copy Editing Proofreading Editorial Standards Google News Business Content Automotive Content