I've managed social media and digital marketing accounts for brands including Pladis, McVitie's, Ülker, Biskrem, Nippon Paints Egypt, Dubai Holding, and Igloo Middle East's regional client portfolio.
At OMD Egypt, I led client servicing, campaign plans, content calendars, creative coordination, influencer campaigns, reporting, and optimization insights across FMCG and corporate accounts. My work on the Pladis portfolio earned me OMD Egypt's Extra Mile Award in 2025 for exceptional ownership and contribution.
I also bring hands-on creative experience from commercial video editing, along with vendor management, market research, competitor analysis, and cross-functional collaboration.
