At SITECH, I standardized brand guidelines across the company and six group entities, applying them to collateral for major industry expos. I also started and manage six corporate LinkedIn pages, growing their combined followership to ~48,000.
I designed and launched the PSM and HMC websites and maintain SITECH’s main site. I also created the group’s first official newsletter and led corporate rebranding collateral, including materials for C-suite leadership.
Earlier at SITECH, I built the go-to-market identity for Connectech Pvt. Ltd. from scratch, including market research, brand guidelines, product catalogues, and a soft launch at IDEAS. I hold an MBA from National University of Sciences and Technology (NUST).
