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Nabira Chaudary

@nabirachaudary

Marketing and brand communications professional at HarQadam who led campaign design and branding for public sector clients.

Pakistan

Message

At HarQadam Marketing Agency, I managed digital marketing campaigns for MNAs, MPAs, and public sector clients. I developed content strategies, social media calendars, and campaign copy in English and Urdu, and led the design and branding of digital and print materials.

At Lahore Biennale Foundation, I supported digital communication campaigns and designed creatives for newsletters and promotional materials. My social media copy contributed to a 10% increase in audience engagement.

Experience

Work history, roles, and key accomplishments

Marketing & Communications Associate

HarQadam Marketing Agency

Mar 2026 - Aug 2026 (5 months)

Managed digital marketing campaigns for MNAs, MPAs, and public sector clients. Developed content strategies, social media calendars, and English & Urdu campaign copy, and led design and branding of digital and print materials.

Digital Marketing Content Strategy Social Media Marketing Copywriting Branding Project Management

PR & Design Assistant

Lahore Biennale Foundation

Sep 2025 - Feb 2026 (5 months)

Supported planning and execution of digital communication campaigns across Instagram, Facebook, and email marketing. Designed campaign creatives and wrote social media copy that contributed to a 10% increase in audience engagement.

Social Media Marketing Email Marketing Graphic Design Copywriting Brand Consistency

Design Associate

Leksi

Aug 2024 - Sep 2024 (1 month)

Designed campaign-led visuals for a limited-edition Independence Day launch across social media platforms. Produced platform-specific creatives for Instagram and Facebook under tight timelines, ensuring strict adherence to brand identity.

Graphic Design Social Media Design Brand Identity Adobe Creative Cloud Canva

Director Design

LUMS Photographic Society

Sep 2022 - May 2023 (8 months)

Led a team of 6 designers, overseeing the creation of various events, resulting in a 30% increase in engagement. Streamlined design processes and collaborated with cross-functional teams to execute large-scale events.

Team Leadership Design Management Project Management Event Planning

Market Research Assistant

Lahore University of Management Sciences

Dec 2022 - Jan 2023 (1 month)

Conducted large-scale field research and sales data collection from 500+ retail vendors for BritishAmerican Tobacco (BAT). Cleaned, structured, and analyzed datasets using STATA to identify consumer behavior patterns and market trends.

Market Research Data Collection Data Analysis Stata Consumer Insights

Brand & Product Designer

Tifmo

Oct 2021 - Jan 2022 (3 months)

Led development of brand identity, including packaging, labels, and social media visuals. Designed Instagram content and campaign assets, creating custom typefaces and design guidelines, and tailored over 20 posts to increase brand recognition.

Brand Identity Packaging Design Social Media Design Typography Design Guidelines