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Pulkit User

@pulkituser4

Associate Program Manager at TETR College of Business, coordinating 33+ events across 7 regions and automating lead and invoice workflows.

India
Message

At TETR College of Business, I coordinate cross-functional teams and regional POCs to deliver TETR Takeover events across 7 regions. I also manage event conversion tracking and administer reimbursements and prize disbursements.

I built AI-assisted scripts to clean lead data and an automation to generate and file reimbursement invoices. Previously, I grew GyanDhan’s GD Connect community to 3,000+ users through 100+ webinars and established a paid university ambassador program.

Experience

Work history, roles, and key accomplishments

TB
Current

Associate Program Manager

Tetr College of Business

Nov 2025 - Present (11 months)

• Orchestrated 4 cross-functional teams and 7 regional POCs to deliver 33+ multi-city TETR Takeover events across 7 regions, administering ₹1Cr+ in reimbursements and prize disbursements and tracking spend against a ₹30K-per-attendee CAC target.
• Owned full-funnel conversion for Takeovers: 1,240 RSVPs → 747 attendees (60% show-rate), with 24% of offered attendees converting to paid enrolment.
• L

MC

Marketing Executive

Micro color chem

Dec 2024 - Nov 2025 (11 months)

• Spearheaded B2B outreach and partner acquisition across 50+ trade organisations and industrial clients, converting prospects primarily through referrals from existing customers and consultative, needs-based positioning rather than high-volume prospecting.
• Repositioned brand messaging from supplier-led to solution-oriented narratives, shaping product copy and collateral for B2B audiences.
• Rep

GY

Junior Marketing Associate

GyanDhan

Jan 2024 - Nov 2024 (10 months)

Drove adoption of GD Connect, a community platform launched from scratch, growing the user base from 0 to 3,000+ through targeted pitches across 100+ webinars.
Built and scaled a paid university ambassador program from 0 to 20+ ambassadors to drive community engagement and handle user queries.
Mapped funnel stages across student touchpoints to identify engagement gaps, supporting A/B testing on me

VL

Associate Quality Analyst (Google Discover)

Vaco Binary Semantics LLP

Aug 2023 - Dec 2023 (4 months)

Ensured quality and compliance of news and story cards on Google Discover, maintaining a 96%+ QA accuracy rate.
Reported and tracked content inconsistencies via JIRA, collaborating with cross-functional QA teams to reduce issue resolution time by ~20%.

VG

Event Planning Team Head

Vipnan - The Marketing Club of USMS, GGSIPU

Sep 2021 - Sep 2023 (2 years)

Worked as Event Planning Team Head at Vipnan - The Marketing Club of USMS, GGSIPU.

TU

Event Execution Team Head

TiE Club, USMS

Sep 2021 - Aug 2023 (1 year 11 months)

Worked as Event Execution Team Head at TiE Club, USMS.

LS

Co-Founder

Le Cadre Studio

May 2019 - Aug 2020 (1 year 3 months)

Worked as Co-Founder at Le Cadre Studio .

Education

Degrees, certifications, and relevant coursework

GS

Google Digital Academy (Skillshop)

Google Analytics Individual Qualification

Feb 2024 · Expired Feb 2025

IB

Indian Institute of Management Bangalore

Business Environment

Apr 2023

UG

University School of Management Studies, GGSIPU

Master of Business Administration - MBA, Marketing and international business

2021 - 2023

IR

Indian Institute of Technology, Roorkee

Principles of management

Apr 2022

GG

Google Digital Garage

IAB Digital Marketing and Media Foundations Certification

Aug 2021

SC

Swami Shraddhanand College

Bachelor of Arts, Hindi Language and Literature

2015 - 2018

Tech stack

Software and tools used professionally

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