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Priyanka Das

@priyankadas7

Growth Manager at TGHC driving performance marketing revenue growth and leading end-to-end digital marketing initiatives.

India

Message

At TGHC, I drive revenue growth through performance marketing campaigns and lead digital initiatives across SEO, paid social, email, and content marketing. I also optimise landing pages and conversion funnels through A/B testing and product experimentation.

Earlier at TGHC, I developed campaign strategies for international markets, using data analysis to support decisions that increased revenue by 20%. I also managed digital campaigns and mentored junior team members.

At Groot Solutions (Magnum Clinic - Dubai), I managed paid ad campaigns, monthly SEO strategies, social engagement, and website enhancements. At Open Growth (Fuzia), I led in-house digital marketing and coached junior staff.

At Digital Ready, I implemented SEO strategies and trained marketing professionals, mentoring over 100 students. Earlier, I worked on social media, SEO, content, and campaign activity for Multifit and Reliance Jio, and handled operations and documentation at Gyaan Adab (NGO).

Experience

Work history, roles, and key accomplishments

Current

Growth Manager

Current

TGHC

Jul 2026 - Present (3 months)

Drives revenue growth through strategic performance marketing campaigns, optimizing media investments for profitable ROAS and sustainable customer acquisition. Leads end-to-end digital marketing initiatives across SEO, SEM, paid social, email, content, and CRO.

Category Manager | Entrepreneur in Residence

TGHC

Feb 2024 - Dec 2024 (10 months)

Developed campaign strategies for international markets, using data analysis to drive a 20% increase in revenue. Managed digital marketing campaigns across SEO, SEM, social media, email, and content, and mentored junior team members.

Data Analysis SEO SEM Social Media Marketing Email Marketing Content Marketing Campaign Management Mentorship Digital Marketing Strategy

Digital Marketing Manager

Groot Solutions

Jan 2023 - Jan 2024 (1 year)

Managed end-to-end development and optimization of paid ad campaigns, boosting performance and securing high-quality leads. Executed monthly SEO strategies and enhanced social media engagement and lead generation.

Paid Advertising SEO Social Media Marketing Lead Generation Branding Website Optimization Content Creation Recruitment

Digital Marketing Manager

Open Growth

Jan 2022 - Dec 2023 (1 year 11 months)

Led in-house digital marketing from SEO to paid campaigns, significantly boosting brand visibility and quality leads. Collaborated with global clients and coached junior staff.

SEO Paid Media Campaigns Brand Visibility Lead Generation Client Management Team Management Coaching

Digital Marketing Specialist and Trainer

Digital Ready

Apr 2019 - Nov 2022 (3 years 7 months)

Boosted brand awareness through web and social media presence, implementing successful SEO strategies to achieve quality leads. Trained marketing professionals and mentored over 100 students.

SEO Social Media Marketing Brand Awareness Performance Monitoring Training Mentorship Project Leadership

Social Media Executive

Multifit

Mar 2018 - Mar 2019 (1 year)

Created engaging marketing content for social media channels and identified target markets through analysis. Monitored brand presence, analyzed campaign results, and organized online events.

Social Media Marketing Content Creation Market Analysis Campaign Analysis Online Reputation Management Event Organization

Digital Marketing Executive

WisdmLabs

Jan 2016 - Feb 2018 (2 years 1 month)

Directed traffic growth strategies, implementing SEO, content distribution, email marketing, and social media marketing. Developed dynamic SEO strategies and managed social media campaigns for Reliance Jio.

SEO Content Distribution Email Marketing Social Media Marketing Google Analytics Keyword Targeting Influencer Marketing Affiliate Marketing Locobuzz TweetDeck

Associate Operations and Documentation

Gyaan Adab

Aug 2015 - Dec 2016 (1 year 4 months)

Implemented SEO trials across marketing channels, developed engaging content for communications, and coordinated event operations. Led an audiovisuals team of over 50 volunteers.

SEO Content Creation Event Operations Team Leadership Volunteer Management Lead Generation