Pragya Dassani
@pragyadassani1
Product Manager and Business Analyst delivering enterprise B2B SaaS with data-driven, Agile execution.
IndiaWhat I'm looking for
I’m a results-driven Product & Business Analyst with 3+ years delivering enterprise SaaS platforms across supply chain, e-commerce, and B2B domains. I combine requirements elicitation and Agile delivery with hands-on data analytics to turn customer needs into measurable outcomes.
In my roles, I’ve owned end-to-end product development and improvement—building user stories and dashboards, supporting UAT, and collaborating closely with product experts, QA, engineering, and stakeholders. I’ve delivered 10+ implementations with 100% on-time delivery, ran 25+ demos, and achieved 95%+ customer satisfaction, alongside improvements like higher engagement and satisfaction.
I also drive customer-led and performance optimization through VoC programs (NPS surveys), customer pain-point analysis, and data-backed iteration. From optimizing Google/Meta Ads and building lead scoring ideas to creating RFM + ML segmentation work, I focus on decisions that improve lead quality, engagement, and retention.
My professional ethos is simple: translate insights into clear execution, communicate technically and transparently, and keep the customer at the center of every sprint.
Experience
Work history, roles, and key accomplishments
Senior Product Consultant
Amoga Software
Jul 2025 - Present (1 year)
Gathered requirements and built enterprise applications using an AI-powered LCNC platform (CRM, Inventory, Production Flow, HRMS). Delivered 10+ implementations (100% on-time), ran 25+ demos, trained 100+ users, and achieved 95%+ customer satisfaction with 7–8% revenue growth.
Business Analyst
IndiaMART InterMESH Limited
Oct 2023 - Jul 2025 (1 year 9 months)
Led end-to-end product development for the IM Gurukul learning platform, driving 1,000+ certifications and a 35% engagement increase. Ran a VoC program via NPS (500+ responses) to improve satisfaction by 20%, optimized Google/Meta Ads across 15+ categories (25% lead quality increase, 18% CPA decrease), and collaborated on an AI lead-scoring model with 30% accuracy improvement.
Business Analyst
HotWax Commerce
Jun 2022 - Oct 2023 (1 year 4 months)
Owned product strategy and roadmap for an ERP Order & Inventory Management SaaS across 10+ global clients, achieving 30% onboarding time reduction. Coordinated with clients, developers, and product teams to drive Agile sprints and deliver 50+ features across 8 releases, and built SQL/Power BI dashboards tracking user behavior, inventory accuracy, and fulfillment rates.
Education
Degrees, certifications, and relevant coursework
Institute of Management Studies, DAVV
Master of Business Administration, Marketing
2020 - 2022
Grade: CGPA: 8.30
Completed an MBA in Marketing at Institute of Management Studies, DAVV (Indore), achieving a CGPA of 8.30.
Medicaps University
Bachelor of Technology, Computer Science & Engineering
2016 - 2020
Grade: CGPA: 8.70
Completed a B.Tech in Computer Science & Engineering at Medicaps University (Indore), achieving a CGPA of 8.70.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
Skills
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