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Poulami Bhattacharya

@poulamibhattacharya1

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I build search-led content strategies that grow organic visibility, traffic, and conversions.

India

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What I'm looking for

I'm looking for a content strategy, SEO, or digital marketing role where I can use audience research, search insights, editorial storytelling, and performance analytics to grow organic visibility, traffic, and conversions.

I've authored 1,000+ feature-based and investigative articles for The Times of India, covering sports entertainment, pop culture, and global events. I combine research, interviews, fact-checking, and SEO principles to create accurate, audience-focused digital stories.

At Sulagna Digital, I led SEO and content optimization for Shopify e-commerce stores, increasing organic visibility by 80%. I developed search-led product content strategies using keyword research, search intent, metadata, alt tags, structured URLs, and content relevance.

I've also automated on-page optimization with Smart SEO, saving 20+ hours of manual work each month, and built performance dashboards in Shopify Analytics, GA4, and Looker Studio to track traffic, sales, and conversion KPIs.

Across local, international, e-commerce, and editorial SEO, I turn audience research, competitor analysis, and performance data into actionable content and organic-growth recommendations.

Experience

Work history, roles, and key accomplishments

Current

Sports Journalist & Editor

Current

The Times of India

Jun 2024 - Present (2 years 3 months)

Developed and authored 1,000+ feature-based and investigative articles covering sports entertainment, pop culture, and global events. Applied SEO principles to editorial content and collaborated with editorial teams to align content with publishing priorities.

Feature Writing Investigative Research Fact Checking Editorial Strategy Digital Storytelling Audience Research Content Research