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Piyush Kumar

@piyushkumar23

Senior Business Analyst with 5+ years in Marketing & Business Analytics, specializing in SQL, BigQuery, Python, Tableau, dashboards, and data strategy

India

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What I'm looking for

I’m looking for a senior analytics role where I can solve strategic business problems, own analytical projects end-to-end, and influence decisions through data. I’m particularly interested in Business Analytics, large-scale data, automation, and opportunities to turn complex analysis into measurable business impact.

At PriceLabs, I own analytics and business problem-solving across Marketing, Growth, Events, Sales, and related functions. I’ve built scalable data solutions including a Unified Lead Database, redesigned multi-channel attribution across GA4, RudderStack and Salespanel, and standardized 6+ dashboards with recurring data QA and reconciliation workflows.

I’m also a core contributor to Gyan, PriceLabs’ internal AI analytics assistant, built using Vertex AI (Gemini), BigQuery, Python and RAG/vector search, enabling business users to interact with data through plain-English queries.

Previously at Toddle, I automated recurring reporting and built dashboards for customer and operational analytics. At Eynchant, I automated data workflows and built an Excel VBA data crawler, while at PlanetSpark I used prospect and CRM analytics to support sales strategy.

My core strength is combining business understanding, analytical rigor and technical execution to turn complex problems into scalable data solutions and actionable insights.

Experience

Work history, roles, and key accomplishments

Current

Senior Business Analyst

Current

PriceLabs

Oct 2024 - Present (2 years)

Own analytics across Marketing, Growth, Events and Sales, translating business problems into data solutions. Built a Unified Lead Database, redesigned multi-channel attribution, standardized 6+ dashboards, and established data QA/reconciliation workflows. Core contributor to Gyan, an AI analytics assistant using Vertex AI, BigQuery, Python and RAG.

SQL BigQuery Python Superset Tableau GA4 Rudderstack Salespanel Vertex AI Gemini RAG ETL Data Validation Stakeholder Management Dashboard Development

Analyst

Toddle

Jul 2023 - Oct 2024 (1 year 3 months)

Owned BI, operational analytics, and cross-functional initiatives for Customer Success and School Success. Automated recurring reporting and built executive dashboards that improved decision-making speed.

Google Apps Script Excel Google Sheets SQL Data Analysis Dashboard Development Customer Success Analytics Cohort Analysis

Data Analyst

Eynchant

Jan 2022 - May 2023 (1 year 4 months)

Automated data cleaning, transformation, and reporting workflows, cutting processing time by 25%. Built a custom Excel VBA data crawler and managed Zoho CRM data integrity.

Excel VBA Zoho CRM Data Cleaning data transformation Reporting Automation

Business Development Consultant

PlanetSpark

May 2021 - Jun 2021 (1 month)

Analyzed prospect and CRM data to support consultative sales strategy and pitch customization. Delivered product presentations and supported sales-target execution.

CRM Sales Strategy Data Analysis Consultative Selling