Open to opportunities

Petar Kovacevic

@petarkovacevic

Message

Technical sales and recruitment specialist driving revenue with data-informed outreach and hiring strategies.

Serbia

Message

What I'm looking for

I seek roles combining technical sales and recruitment where I can build data-driven outreach and hiring systems, drive revenue, and scale client impact.

I am a technical sales and recruitment specialist with experience building AI-integrated talent acquisition systems and high-converting sales funnels for SaaS, healthcare, and marketing clients. I founded and run a consulting practice where I design multichannel outreach, manage CRMs, and deliver measurable lead-generation improvements.

In client-side and agency roles I have led end-to-end website and go-to-market projects, optimized UX and conversion funnels, and achieved consistently high campaign performance—email open rates of 50–65% and an 80% proposal close rate in March 2025. I also generated €25,000+ in monthly recurring revenue through targeted technical hires and business development.

I combine hands-on recruitment for technical roles with technical sales strategy, using tools like Apollo.io, ZoomInfo, HubSpot, and LinkedIn Sales Navigator to source talent and prospects, run outreach, and close deals. I prioritize data-driven decisions, strong client relationships, and scalable processes to drive growth.

Experience

Work history, roles, and key accomplishments

Current

Head of Technical Recruitment

Current

Cruisr

Jan 2024 - Present (2 years)

Specialized in recruiting HGV mechanics, electricians, engineers, and drivers; managed full-cycle recruitment, CRM pipelines and outreach, generating €25,000+ in monthly recurring revenue through strategic hires and client acquisition.

Technical Recruitment CRM Management Apollo.Io ZoomInfo Outreach Cold Outreach Sales Development

Current

Digital Strategist / Account Manager

Current

Digital Silk

Jan 2024 - Present (2 years)

Led digital strategy and account management, creating proposals and end-to-end website and eCommerce projects; achieved an 80% proposal close rate in March 2025 and improved conversion funnels and UX across client sites.

Digital Strategy Account Management Conversion Rate Optimization SEO CMS Proposals Project Management

Current

Founder & Technical Sales Specialist

Current

Black Smith Consulting

Jan 2023 - Present (3 years)

Founded consultancy integrating AI-driven tools with traditional talent acquisition and sales methods; achieved email funnel open rates of 50–65% and delivered measurable improvements in lead generation and recruitment for marketing, healthcare, and SaaS clients.

Technical Sales Recruitment HubSpot Apollo.Io ZoomInfo Email Deliverability

Sales Development Consultant

AimGrowth

Jan 2024 - Jan 2025 (1 year)

Built and executed multi-channel sales funnels using Apollo.io, HubSpot and ZoomInfo targeting C-suite and director-level prospects; achieved 50%+ email open rates and supported business development growth.

Sales Development Apollo.Io HubSpot ZoomInfo LinkedIn Sales Navigator Cold Outreach Email Campaigns Lead Generation

Account Development Representative

BizFuel

Jan 2023 - Jan 2024 (1 year)

Conducted high-volume outbound calling and email outreach using Salesforce and HubSpot, averaging 150+ calls per day and setting 1.75 appointments per hour while qualifying SMB B2B leads for closers.

Outbound Sales Salesforce HubSpot Cold Calling Lead Qualification Appointment Setting

Education

Degrees, certifications, and relevant coursework

University of Toronto

Bachelor of Science, Mathematics and Philosophy

2019 - 2023

Activities and societies: Adriatico Aquatic Club (2020–Current), Toronto Golden Jets Waterpolo (2014–2020); coached age groups and competed at U19 national level.

Completed a Bachelor of Science program combining Mathematics and Philosophy, focusing on quantitative analysis and critical reasoning.