Payal Chouhan
@payalchouhan
I grow brands through data-driven social media, SEO, and content strategies.
What I'm looking for
I've supported brand growth and audience engagement through social media, SEO, content strategy, and performance reporting across Hypwave Pvt. Ltd., Ashwarya Infotech Pvt. Ltd., Adoholic, and I-Engage.
At Hypwave Pvt. Ltd., I developed social media strategies for Instagram, Facebook, LinkedIn, and YouTube; created content calendars; and used Meta Business Suite and Google Analytics to turn campaign results into actionable optimizations.
At Ashwarya Infotech Pvt. Ltd., I researched keywords, conducted competitive analysis, improved on-page SEO elements, built backlinks, and tracked ranking progress in Google Search Console.
I'm pursuing an MBA in Marketing and enjoy using analytics, content creation, and SEO to improve organic visibility, engagement, and business performance.
Experience
Work history, roles, and key accomplishments
Social Media Marketing Executive
Hypwave Pvt. Ltd.
Sep 2025 - May 2026 (8 months)
Developed and executed data-driven social media strategies across Instagram, Facebook, LinkedIn, and YouTube, growing follower count and improving engagement rates. Analyzed campaign performance using Meta Business Suite and Google Analytics, and generated weekly reports.
Social Media Marketing Intern
Adoholic
Mar 2025 - Apr 2025 (1 month)
Gained hands-on experience in content creation, SEO, Canva graphic designing, and content writing to enhance brand visibility and audience engagement. Assisted in developing creative ad campaigns and managing client communication.
Search Engine Optimization Executive
Ashwarya Infotech Pvt. Ltd
Apr 2024 - Jul 2024 (3 months)
Conducted keyword research and competitive analysis, performed on-page SEO audits, and built quality backlinks. Collaborated with content team to integrate SEO best practices and tracked ranking progress using Google Search Console.
Digital Marketing Intern
I-Engage
Dec 2023 - Feb 2024 (2 months)
Assisted in planning and executing digital marketing campaigns across social media and email channels. Researched target audience segments and supported SEO and social media teams with competitive research and content drafting.
Education
Degrees, certifications, and relevant coursework
DAVV University
Master of Business Administration, Marketing
2025 -
Pursuing Master of Business Administration with a focus on Marketing.
DAVV University
Bachelor of Business Administration, Marketing
2020 - 2023
Completed Bachelor of Business Administration with a focus on Marketing.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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