Pavlo Hutsol
@pavlohutsol
Automation & ORM specialist building AI-powered review and reputation workflows to cut manual effort and improve SLAs.
What I'm looking for
I’m an Automation & ORM Specialist with hands-on experience building AI-powered systems for mobile app reputation management. At Skelar, I designed and launched end-to-end automation workflows— from review collection to LLM-generated responses and publishing for App Store and Trustpilot—without a technical background.
I built an n8n + LLM review response workflow that automated collection, response generation, agent approval, and publishing, reducing manual handling time by 60%. I also configured Zendesk triggers, webhooks, and automations to streamline ORM workflows, separated ORM and Support channels, and developed analytics dashboards tracking SLA, FRT, contact reasons, and reply volume per agent. Currently building my own review management SaaS.
Experience
Work history, roles, and key accomplishments
SERM Specialist
Skelar
Sep 2025 - Present (7 months)
Designed and launched an end-to-end AI review response workflow (n8n + LLM) for App Store and Trustpilot, reducing manual handling time by 60% through automated collection, response generation, approval, and publishing. Built Zendesk automations and a reporting dashboard to track SLA/FRT, reply volume by agent, and routing for complex cases.
Customer Support Representative
Skelar
Dec 2024 - Sep 2025 (9 months)
Provided user support for a mobile health app using Zendesk and Freshcaller, strengthening ticket triage and customer communication across support workflows. Supported efficient handling of customer requests through structured processes and automation-friendly operations.
Restaurant General Manager
Paradise Kobleve
May 2019 - Feb 2022 (2 years 9 months)
Managed day-to-day restaurant operations including team coordination, customer relations, and service quality. Led staff training and performance evaluations while ensuring operational processes ran smoothly.
Education
Degrees, certifications, and relevant coursework
Kyiv National University of Trade and Economics
Master's Degree, Hotel and Restaurant Business
Earned a master's degree in Hotel and Restaurant Business from Kyiv National University of Trade and Economics.
Availability
Location
Authorized to work in
Social media
Job categories
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