Looking for a job

Pascal Purba

@pascalpurba

Message

Strategic Planning & Data Analyst with 5+ years of experience in driving business growth through data-driven insights.

Indonesia

Message

What I'm looking for

Seeking remote Data Analyst, Strategic Planning, or Admin roles. 5+ years experience in BI, corporate planning, and e-commerce ops. Expert in Python/SQL and report automation. Also interested in freelance AI Trainer/ML Reviewer roles, leveraging my Machine Learning bootcamp and QC experience to ensure data accuracy for AI models.

I am a results-driven professional with over 5 years of experience specializing in corporate strategy, business analytics, and data science. My expertise lies in bridging the gap between high-level strategic planning and technical execution.

Key Professional Highlights:

Strategic Excellence: Most recently, I served as a Strategic Planning, Innovation & Data Analyst at GoFleet (a JV of Astra & Gojek), where I orchestrated corporate strategies across 10 departments and led business reviews directly for the Board of Directors.
Efficiency & Automation: At GoFleet, I successfully reduced financial and operational reporting times from 3 days to just 5 hours by streamlining processes and leveraging automation.
Data-Driven Impact: During my tenure at MHealth Tech, I achieved an 11% YoY increase in SLA scores through the development of centralized Python-based dashboards.
Advanced Analytics: I have a strong technical foundation in Python, SQL, and various BI tools (Tableau, Power BI, Looker), supported by a Machine Learning Bootcamp at Rakamin Academy where my team secured the Runner-Up Best Final Project award.

I am passionate about leveraging data to identify growth opportunities and solve complex operational challenges in a remote-first environment.

Experience

Work history, roles, and key accomplishments

Strategic Planning & Data Analytics

Gofleet by Astra & Gojek

Aug 2025 - Feb 2026 (6 months)

- Formulated strategies for 10 depts, aligning with corporate goals.
- Developed KPIs from scratch; led monthly BOD/BOC reviews.
- Delivered analytics and insights for executive-level decisions.
- Spearheaded cross-functional projects and process improvements.
- Automated reporting, reducing turnaround from 3 days to 5 hours.
- Managed ad-hoc data analysis and board meeting follow-ups.

Microsoft Office Azure SQL Excel Excel Modeling Business Development Executive Business Review Data Analysis Python Project Management Strategic Planning Balanced Scorecard Data Visualization Power BI

Strategic Analyst

Mhealth Tech

Dec 2024 - Jul 2025 (7 months)

As a Strategic analyst, I Drove 11% YoY SLA increase via Python-automated dashboards for real-time delivery monitoring. Predicted loss expenses based on product expiration and turnover. Designed warehouse overtime/hiring models and reported performance to VP. Managed weekly SLA/finance reports and created operational guidelines for receiving workflows and vendor selection.

Python SQL Project Management VSCode Excel Reconciliations Accrual Calculations Data Analysis Data Management Data Visualization

Data Scientist Intern

ID/X Partners

Nov 2024 - Dec 2024 (1 month)

Developed a machine learning model to predict credit risk using a dataset of 400,000+ approved and declined loan applications. Delivered business insights and data visualizations on credit risk performance to support adoption of the model.

Machine Learning Risk Modeling Predictive Analytics Data Visualization

Big Data Analytics Intern

Kimia Farma

Oct 2024 - Nov 2024 (1 month)

Built dashboards using 2020–2023 raw sales data to analyze branch performance, product sales, and overall revenue. Applied big data processing, warehousing, ETL, and cloud-based analytics to support business understanding.

Big Data Data Warehousing ETL Google Cloud Platform Data Visualization Dashboard Development Sales Data Analysis

Shift Lead & Regional Initiative Team

Shopee

Oct 2020 - Dec 2023 (3 years 2 months)

- Managed cross-functional projects on counterfeit/imported products, price research, and trend analysis.
- Compiled customer sentiment and evaluated product visibility.
- Contributed to data collection for regional machine learning models.
-Led and trained video operation agents to exceed KPIs.
- Implemented manual checks on ML errors and conducted forecasting for resource optimization.

Excel Kanban Project Management SQL Data Entry Scrum Master