Open to opportunities

Parth Mehta

@parthmehta

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Social media strategist driving viral growth and conversion-focused campaigns.

India

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What I'm looking for

I seek a strategic leadership role where I can lead viral content and conversion-driven campaigns, leverage AI and analytics, work with ambitious teams, and drive measurable revenue and audience growth.

I am a results-driven Social Media Strategist with 5+ years of experience building organic reach and revenue for D2C and consumer brands. I combine human psychology insights with AI-powered tools to design content and campaign frameworks that scale audiences and conversions.

I've led strategies that generated over 100 million organic views and scaled brands from 0 to 120K+ followers while delivering sustained multi‑platform ROAS. My work has contributed to multi-million dollar attributed revenue and measurable improvements in engagement and acquisition costs.

I specialize in viral content creation, performance campaign architecture, influencer collaborations, and premium brand positioning across Instagram, Facebook, YouTube, TikTok and more. I use analytics and tools like Claude AI, Google Trends, and Meta Ad Library to optimize creative and conversion funnels.

I seek strategic leadership opportunities where I can apply data-driven content strategy, campaign frameworks, and creator-led growth to deliver market-defining results for ambitious brands.

Experience

Work history, roles, and key accomplishments

Current

Content Creator

Current

Self-Employed

Apr 2024 - Present (1 year 6 months)

Built a personal brand generating 25M+ organic views via niche comedic videos and provided personal branding services for creators across beauty, lifestyle, tech, and services.

Personal Branding Trend Analysis AI Tools Community Building Platform Growth

Current

Social Media Strategist

Current

Molle App

Feb 2024 - Present (1 year 8 months)

Spearheaded viral content strategy generating 100M+ organic views and scaled brand from 0 to 120K followers, driving 400% revenue growth through conversion-focused campaigns.

Community Management Social Analytics Campaign Planning Storytelling Growth Strategy AI Tools

Current

Social Media Strategist

Current

ARGOS Watches

Dec 2022 - Present (2 years 10 months)

Scaled Instagram from 10K to 75K followers (650% growth) and led product launch campaigns achieving sustained 4:1 ROAS and ongoing profitable performance.

Paid Social Content Strategy Audience Targeting Analytics

Current

Strategic Campaign Planner

Current

Alpino Health Foods

Jun 2021 - Present (4 years 4 months)

Owned social strategy reaching 1.5M+ monthly, delivered sustained 5:1 ROAS and $2M+ attributed revenue over 2+ years while improving CPA by 40% through campaign frameworks and influencer partnerships.

Campaign Strategy Influencer Marketing CRO Analytics Media Planning

Social Media Strategist

Sanfe

Jan 2020 - Jan 2022 (2 years)

Led taboo-breaking social strategy for women's healthcare, growing followers from 32K to 100K and producing 25+ strategic monthly posts to boost awareness and engagement.

Healthcare Marketing Content Strategy Audience Growth Customer Journey Mapping Educational Content Community Engagement Social Analytics

Education

Degrees, certifications, and relevant coursework

Master Union

Certificate, AI Marketing, Brand & Content Creation

2021 - 2021

Completed a short-term program on AI marketing, brand and content creation mentored by industry leaders focused on practical applications for marketing and content strategy.