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Omar Pasha

@omarpasha

Senior UX Designer shaping AI and enterprise products, including Amazon SageMaker Canvas workflows and AI-powered decision tools.

United States

Message

At Amazon (SageMaker Canvas), I designed interaction models and multi-step workflows that made machine learning capabilities accessible to non-technical enterprise users. I simplified ML setup, data processing, and routing through intuitive UI patterns.

At Hypergiant Industries, I led end-to-end UX design for the Advanced Battle Management System, an AI-powered platform for real-time decision-making. I also designed AI risk analytics and predictive intelligence tools for finance and energy clients, and established reusable patterns and engineering handoff documentation.

At Synapse, I led enterprise UX strategy across aerospace, manufacturing, and technology, shaping product vision and roadmap priorities. I also defined AI-driven search and content strategy frameworks to improve information discoverability and knowledge access.

Experience

Work history, roles, and key accomplishments

Current

Founder & Principal Advisor

Current

Ninth Meridian

Nov 2025 - Present (1 year)

Lead independent evaluations of high-stakes product and business decisions for technology leaders. Establish evaluation criteria and decision-support frameworks for vendor selection and growth initiatives.

Strategic alignment Operational Capacity Execution Capability Decision Frameworks Vendor Selection Organizational Readiness

Director, Experience Strategy

Synapse

Oct 2024 - Oct 2025 (1 year)

Led UX strategy initiatives for enterprise clients across aerospace, manufacturing, and technology. Defined AI-driven search and content strategy frameworks that improved information discoverability and knowledge access.

UX Strategy Product Vision Experience Principles Roadmapping AI Search Content Strategy Standard Operating Procedures

Senior UX Designer

Amazon

Jul 2022 - Sep 2022 (2 months)

Enhanced Amazon Books mobile experiences for international customers, optimizing navigation, discovery, and purchasing flows. Conducted usability testing and analyzed data insights to prioritize UX improvements.

Mobile UX Usability Testing Data Analysis User Engagement Conversion Rate Optimization

Senior UX Designer

Hypergiant Industries

May 2020 - May 2022 (2 years)

Led end-to-end UX design for the Advanced Battle Management System (ABMS), a mission-critical military platform. Designed enterprise AI risk analytics and predictive intelligence tools for finance and energy clients.

End to End Design Data Ecosystem Risk Analytics Predictive Intelligence Design Systems Engineering Handoff Documentation Accessibility

Senior Interaction Designer

Amazon

Jun 2021 - Aug 2021 (2 months)

Designed interaction models and multi-step visual workflows that democratized machine learning for non-technical users. Partnered with product managers and engineers to define alpha product experiences.

Interaction Design Visual Workflow Machine Learning UI Patterns Product Management Iterative Design

Lead UX Designer

ClubLabs

Oct 2019 - Jan 2020 (3 months)

Led foundational UX architecture and product design strategy for an AutoML CRM platform unifying insurance products and services. Defined user flows, multi-step journey structures, and design system foundations.

UX Architecture Product Design Strategy AutoML CRM User Flows Design Systems

Senior UX Designer

Savantis Solutions

Sep 2018 - Sep 2019 (1 year)

Designed digital signage systems, point-of-sale (POS) user experiences, and customer touchpoints for Pacific Theatres and ArcLight Cinemas to replace legacy interfaces.

Digital Signage Point of Sale User Experience Customer Touchpoints Legacy Technology Replacement