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Oluwatosin Odusanya

@oluwatosinodusanya

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Digital marketing and social media professional growing brands through data-driven campaigns.

Nigeria

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What I'm looking for

I’m looking for a growth-focused team where I can lead multi-platform social media and content strategy, run data-driven campaigns, and strengthen brand visibility through SEO, paid ads, and email marketing—while collaborating across creative and performance goals.

I am a digital communications and marketing professional with experience in social media management, content creation, campaign execution, and brand development across the technology, healthcare, and creative industries. In my current role as a Digital Marketer, I develop and execute digital marketing strategies to attract healthcare professionals across Canada, manage multi-platform content, and support growth through recruitment campaigns, email marketing content, blog articles, job postings, and SEO-focused website content.

Previously, I led social media strategy and daily content operations for Instagram, X, and Facebook, creating trend-led campaigns, weekly email digests, and engagement initiatives while analyzing performance data to optimize content strategy. Earlier, I built editorial and writing fundamentals through an Editorial Intern role at The Guardian Nigeria and campus media work at Chrisland University, where I also served as President of the Association of Mass Communication Students—strengthening my leadership, cross-functional collaboration, and deadline-driven execution.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketer

Current

Carssie Essentials Inc.

Jun 2026 - Present (1 month)

Develop and execute digital marketing strategies for healthcare professionals across Canada. Manage multi-platform content, paid campaigns, and SEO-focused website and recruitment content.

Digital Marketing Social Media Management Content Strategy Campaign Execution LinkedIn Facebook Instagram TikTok Email Marketing Paid Advertising SEO Content Writing Performance Monitoring

Social Media Associate

Oniyo Creative Agency

Feb 2026 - Apr 2026 (2 months)

Manage social media accounts and day-to-day content operations for client brands. Lead content strategy, develop monthly content calendars, and collaborate with creative teams to maintain brand messaging.

Social Media Management Content Strategy Brand Messaging Visual Identity Performance Monitoring Cross Functional Collaboration

Content and Social Media Executive

Sidmach Technologies Limited (YouthPlus)

Jan 2025 - Dec 2025 (11 months)

Lead social media strategy and daily content operations across Instagram, X, and Facebook. Create content calendars, publish blog and long-form articles, run email digests, and optimize strategy using performance data.

Social Media Strategy Social Media Management Content Creation Blog Writing Email Marketing And Performance Data

Content Writer & Student Media

Chrisland University

Jan 2021 - Jan 2024 (3 years)

Create written content for student newsletters, campus announcements, and event coverage. Support scriptwriting and editorial planning for university media initiatives and collaborate on multi-channel communication.

Content Writing Copywriting Editorial Planning Student Media

Editorial Intern

The Guardian Nigeria

Aug 2022 - Sep 2022 (1 month)

Edit news stories and feature articles for publication, ensuring accuracy and adherence to editorial standards. Conduct research and support development of news and feature content while meeting publication deadlines.

Editing Research News Writing Feature Writing Editorial Standards Content Development Proofreading Publication Support

Education

Degrees, certifications, and relevant coursework

Chrisland University

Bachelor of Science, Mass Communication

2020 - 2024

Grade: Second Class Upper

Activities and societies: President, Association of Mass Communication Students (2023–2024); Class Representative, Mass Communication (2022–2024); Student Media Team Member.

B.Sc. in Mass Communication (Second Class Upper) at Chrisland University in Abeokuta, completed in 2024.