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Oluwapelumi Israel

@oluwapelumiisrael

Social Media Manager and Digital Marketer who creates SEO-driven content that grows engagement, followers, and conversions.

Nigeria

Message

What I'm looking for

I’m looking to help brands grow through strategic, data-informed social content and SEO-focused copy. I want to collaborate with marketing teams, monitor performance metrics, and continuously refine campaigns to boost engagement, awareness, and conversions.

I’m a Social Media Manager and Digital Marketer focused on creating trend-aligned, high-quality content that strengthens brand visibility and drives measurable engagement. I’ve worked across website content, social media management, and copywriting—always combining creativity with structured research and optimization.

In my roles as a Website Content Writer and Copywriter, I crafted SEO-optimized content, handled keyword and competitor research, and edited for accuracy and brand consistency. I produced persuasive marketing copy for ads, web content, and product descriptions, supporting increased visibility and conversions.

As a Social Media Manager/Content Creator, I develop and implement content strategies across platforms, including TikTok. I manage posting, analyze engagement data, refine content strategies for retention and growth, and work with marketing and design teams so messaging stays consistent across campaigns.

I also supported digital marketing through targeted social media campaigns, blog writing, and landing page optimization, while tracking performance metrics to improve results in real time. With SEO, digital advertising, and soft-skill training, I bring a research-led workflow, audience focus, and a collaborative mindset to every campaign.

Experience

Work history, roles, and key accomplishments

Current

Content Creator / Social Media Manager

Current

Hush’D

Jan 2024 - Present (2 years 6 months)

Developed and implemented content strategies to improve brand visibility and engagement across multiple platforms. Managed social media through curation, scheduling, and performance analytics, and collaborated with the marketing team to align content with business objectives.

Content Strategy Social Media Management Video Content Creation Content Scheduling Performance Analytics Reporting Brand Messaging

Social Media Manager Intern

Cubicspace

Mar 2024 - Apr 2024 (1 month)

Authored blog posts and optimized landing pages to increase user engagement and drive website traffic. Created targeted social media campaigns, managed the business TikTok account, and tracked performance metrics to refine marketing efforts.

Blog Writing Landing Page Optimization Social Media Campaigns KPI Tracking Performance Metrics

Freelance Content Creator & SMM

Freelance

Aug 2022 - Dec 2023 (1 year 4 months)

Developed trend-aligned TikTok content to increase followers and interactions using creative storytelling and interactive challenges. Managed posting schedules and reviewed engagement data to refine content strategies for growth.

TikTok Content Creation Social Media Management Storytelling Content Strategy

Copywriter and Digital Content Creator

Fuel Communications Ltd

Sep 2022 - Jun 2023 (9 months)

Created persuasive marketing copy for ads, web content, and product descriptions to improve brand visibility, engagement, and sales growth. Collaborated with design teams to integrate copy with visuals while maintaining brand consistency.

Copywriting Digital Content Creation Web Content Writing Brand Messaging Collaboration With Designers Customer Engagement

Website Content Writer

Smartgeek.com.ng

Mar 2022 - Jul 2022 (4 months)

Crafted SEO-optimized web content using industry, competitor, and keyword research to support organic traffic and conversions. Edited and proofread content to ensure accuracy and alignment with brand guidelines.

SEO Web Content Writing Keyword Research Competitor Research Content Editing Proofreading Content Creation