Looking for a job

nurina bawono

@nurinabawono

Project Manager at Lastana Express Indonesia - Lazada Indonesia who launched 6-hour same-day delivery in four cities with zero new CAPEX.

Indonesia

Message

At Lastana Express Indonesia - Lazada Indonesia, I partnered directly with the CEO to drive strategy execution across logistics, operations, and customer service. I launched same-day delivery with a 6-hour SLA in four cities without new CAPEX, while cost-reduction programs generated $10M+ in savings.

At PT Garuda Indonesia, I managed business planning, budgeting, and compliance work for cabin crew operations. I helped digitalize crew data for 3,500+ staff in eight months, supporting IOSA/IATA certification renewal.

More recently, with SGB VA Course Agency, I developed CRM strategies and social media campaigns for online course marketing. Short-form video content boosted conversion by 20%, and funnel-based lead magnets increased email list growth by 15%.

Experience

Work history, roles, and key accomplishments

Current

Lead Generation Specialist & Social Media Strategy

Current

SGB VA Course Agency

May 2025 - Present (1 year 5 months)

Developed CRM strategies, content calendars, and lead magnets for online course campaigns. Improved outreach and conversion with segmented campaigns and audience-specific scripts.

CRM Strategy Content Calendar Lead Magnets Social Media Strategy Campaign Segmentation Outreach Scripts Performance Analysis Reporting

Project Manager (PMO) & CEO Office

Lastana Express Indonesia - Lazada Indonesia

Feb 2022 - Sep 2025 (3 years 7 months)

Partnered directly with the CEO to drive strategy execution and cross-functional alignment across logistics, operations, and customer service. Led cost-optimization programs and digital transformation initiatives, achieving significant savings and volume growth.

Project Management PMO Budgeting SAP Executive Dashboards ISO 9001 Digital Transformation Cost Reduction vendor negotiation KPI Definition SOP Development Cross functional Alignment

Business Operation & Support Manager

PT Garuda Indonesia

Jan 2019 - Feb 2022 (3 years 1 month)

Managed business planning and budgeting, integrating KPI frameworks and risk assessments. Directed logistics and procurement for crew goods, optimizing warehouse efficiency and leading compliance for IOSA and IATA audits.

Business Planning Budgeting KPI Frameworks Risk Assessment Logistics Procurement warehouse optimization IOSA IATA Regulatory Compliance Digital Transformation Audit Readiness

Project Management Officer – PMO

PT Garuda Indonesia

Apr 2016 - Dec 2018 (2 years 8 months)

Planned and monitored project timelines, ensuring on-time delivery of key milestones across departments and vendors. Conducted business analysis and strategic planning to define project goals, KPIs, and success metrics.

Project Management PMO Business Analysis Strategic Planning Budgeting Procurement vendor negotiation Executive Reporting Dashboarding Risk Management

Crew Movement & Scheduling

PT Garuda Indonesia

Feb 2012 - Apr 2016 (4 years 2 months)

Developed and maintained 30-60 day crew rotation schedules for 2,500+ aircrew, ensuring compliance with flight regulations and rest policies. Coordinated crew logistics and introduced a digital logbook system to improve communication.

Crew Scheduling Logistics Coordination Compliance Elogbooks Training Operating Manual Turnaround Management

Social Media & Office Manager

PT Pyramedia Cipta Berliantama

May 2009 - Jan 2012 (2 years 8 months)

Managed social media and campaign execution for 'Visit Indonesia 2010'. Coordinated national workshops and events for the Ministry of Tourism and Ministry of Manpower, and oversaw procurement and office setup in Bali.

Social Media Management Campaign Execution Event Coordination Procurement Office Setup YouTube Facebook Flickr