Open to opportunities

Nivi Samarasekera

@nivisamarasekera

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Digital Marketing Analyst with expertise in SEO and project management.

Sri Lanka

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What I'm looking for

I seek a challenging role in a dynamic environment that fosters growth and innovation.

I am a dedicated Digital Marketing Analyst with a strong foundation in SEO and project management. My experience includes leading local and international client projects at eMarketingEye, where I implemented tailored SEO strategies that significantly drove organic growth. I thrive in challenging environments and am passionate about utilizing my skills to contribute to organizational success.

Previously, I worked as a Merchandising Intern at MAS Capital, where I facilitated the transition of designs from concept to delivery, collaborating with cross-functional teams to ensure product layouts met client expectations. My journey began as a Trainee Content Developer at eBeyonds, where I maintained and optimized international company websites, ensuring they ran smoothly and efficiently.

Experience

Work history, roles, and key accomplishments

Digital Marketing Analyst - SEO

eMarketingEye

Aug 2024 - May 2025 (9 months)

Served as a Project Manager and SEO Analyst, leading local and international client projects. Analyzed industry trends and implemented tailored SEO strategies to drive organic growth.

SEO Project Management Digital Marketing Market Research Google Analytics SEMrush Keyword Research

Merchandising Intern

MAS Capital (Pvt) Ltd

Oct 2023 - Jun 2024 (8 months)

Facilitated the smooth transition of designs from concept to delivery while collaborating with CFTs. Conducted pricing analysis and supported product layouts for client visits.

Merchandising Product Development Pricing Analysis Collaboration Supply Chain Management Retail Operations

Trainee Content Developer

eBeyonds

Jun 2021 - Jun 2022 (1 year)

Maintained the front-end of international company websites, fixing bugs and updating content. Optimized SEO and ensured smooth website operation.

Content Management SEO Optimization HTML CSS JavaScript

Education

Degrees, certifications, and relevant coursework

NIBM, Coventry University, UK

BA(Hons) Management and Leadership, Management and Leadership

Pursued a Bachelor of Arts with Honors in Management and Leadership. This program provided a comprehensive understanding of management principles and leadership strategies.

NIBM

Higher National Diploma in Business Management, Business Management

Grade: 4.00/ 4.00

Completed a Higher National Diploma in Business Management, achieving a perfect GPA of 4.00/4.00. This diploma provided in-depth knowledge of business operations and management.

NIBM

Advanced Diploma in Business Management, Business Management

Grade: 3.92/ 4.00

Obtained an Advanced Diploma in Business Management with a GPA of 3.92/4.00. This program further developed skills in business administration and strategic planning.

NIBM

Certificate in Continuous Professional Development, Professional Development

Grade: Distinction

Earned a Certificate in Continuous Professional Development with a Distinction. This certificate focused on enhancing professional skills and knowledge.