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Mohsin Ansari

@mossthegr8

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I'm a Senior Technical Content Strategist with 6+ years experience in SEO, writing & marketing

India

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What I'm looking for

I seek a role as a Content Strategist that offers exposure and continuous learning opportunities. I value a balanced work-life environment where I can leverage my skills to contribute positively to company growth while growing professionally and personally.

With a technical background and a keen eye for detail, I have honed my ability to craft compelling narratives that captivate readers. I have a deep understanding of SEO principles and how to optimize content for maximum visibility and reach. Moreover, I have hands-on experience in managing content on various third-party platforms including social media platforms and forums while driving significant traffic. I possess a keen eye for analyzing data and adapting accordingly which allows me to develop a strategic approach to content creation that drives results. In short, I am a full-fledged content writer who can effectively plan, create, publish, and market content.

Experience

Work history, roles, and key accomplishments

Current

Content Strategist

Current

SHIELD

Jul 2024 - Present (2 years 3 months)

Led end-to-end content strategy for a device-first fraud intelligence platform, including blogs, landing pages, and sales collateral. Drove Generative Engine Optimization (GEO) initiatives, boosting search and GenAI engine visibility by 40%.

Content Strategy SEO Generative Engine Optimization Technical Writer Keyword Research Search Intent Analysis SERP Analysis On Page SEO Content Auditing Link Building Product Marketing Stakeholder Management

Content Marketing Manager

CedCoss Technologies

Nov 2018 - Jun 2024 (5 years 7 months)

Established and scaled the content marketing function for a SaaS eCommerce automation company, leading a cross-functional team and owning the editorial calendar. Increased organic traffic by 150% through SEO initiatives and produced technical documentation and product marketing assets.

Content Marketing SEO Editorial Planning Team Leadership Technical Writer Product Marketing Keyword Research Competitive Analysis Content Gap Analysis Topic Clustering Webinars Partner Marketing Mentorship

Technical Content Strategist

Cedcoss

Nov 2018 - May 2024 (5 years 6 months)

• Established and led Content Marketing Campaign from scratch, incorporating Blogs, Lead Pages, Product Pages, Newsletters, PRs, PPTs, and Videos.
• Managed a team of content writers, SEO analysts, social media members, and designers, including training.
• Created Technical product documentation, API documentation, user manuals, and product videos through collaboration.

Content Writing Digital Marketing Content Planning Content Editing Content Management

Technical Content Writer & SEO Analyst

PromoteDigitally

May 2018 - Nov 2018 (6 months)

Produced SEO-optimized content for clients across the US, UK, and Australia in technology, healthcare, education, and retail. Assisted with keyword research, on-page SEO, competitor analysis, and content planning.

SEO Content Writing Keyword Research On Page SEO Competitive Analysis Content Planning

Content Writer

Drilers

Apr 2017 - Apr 2018 (1 year)

Created long-form articles, case studies, and human-interest stories for diverse audiences. Contributed to viral storytelling campaigns, increasing audience engagement and social reach.

Content Writing Storytelling Case Studies Audience Engagement

Education

Degrees, certifications, and relevant coursework

Babu Banarasi Das National Institute of Technology & Management

Bachelor of Technology, Electronics & Communication Engineering

2014 - 2018

Bachelor of Technology in Electronics & Communication Engineering from Babu Banarasi Das National Institute of Technology & Management, completed in 2018.