Nirali Vasisht
@niralivasisht
Freelance content marketing strategist with a passion for storytelling.
What I'm looking for
I am a dedicated content marketing strategist with extensive experience in managing diverse teams and creating impactful content. Currently, I freelance, owning a blog editorial calendar and building content marketing teams that include writers, designers, and content creators. My journey has allowed me to lead the creation and promotion of strategic content across various platforms, optimizing for SEO and engagement.
Previously, as the Head of Marketing at Text Blaze, I managed vendor relationships and marketing contractors, overseeing influencer programs and social media strategies. My role involved crafting compelling landing pages, videos, and email campaigns that resonate with audiences. I also founded a co-working space, where I consulted with startups to enhance their content strategies, showcasing my entrepreneurial spirit and commitment to innovation.
Experience
Work history, roles, and key accomplishments
Content Marketing Strategist
Self Employed
Nov 2022 - Present (2 years 7 months)
Managing a blog editorial calendar and building content marketing teams, including writers and designers. Responsible for vendor management and overseeing influencer programs.
Head of Marketing
Text Blaze
Dec 2021 - Oct 2022 (10 months)
Led the creation and promotion of strategic content, managing contractors and optimizing various marketing channels including SEO and social media.
Founder & CEO
Flockwork
Oct 2017 - Dec 2021 (4 years 2 months)
Founded a co-working space for remote workers and consulted with startups on content strategy, building partnerships globally.
Head Of Marketing
Rekinza
Oct 2014 - Jun 2017 (2 years 8 months)
Grew a user base significantly and built a marketing team from scratch, focusing on user engagement and content marketing.
Content Manager
Firki
Sep 2013 - Sep 2014 (1 year)
Researched and developed online courses while managing a large team across multiple locations.
Teaching Fellow
Teach For India
May 2011 - Jul 2013 (2 years 2 months)
Served as an ESL teaching fellow in a low-income classroom and received the Transformational Impact Award.
Associate Consultant
Deloitte
Oct 2009 - Oct 2010 (1 year)
Created technical strategies for e-government clients, focusing on improving digital services.
Education
Degrees, certifications, and relevant coursework
Delhi University
Bachelor of Arts (Honors), Economics
2017 - 2021
Activities and societies: Founded a co-working space for remote workers and built partnerships with aggregators across the world.
Pursued a Bachelor of Arts (Honors) in Economics, focusing on economic theories, principles, and their applications in real-world scenarios.
Le Wagon
Full Stack Web Development, Web Development
2014 - 2017
Activities and societies: Grew a user base from 0 to 250,000 subscribed members and 1M website visitors per month.
Completed Full Stack Web Development training, gaining skills in programming, web design, and application development.
Faculty of Law, New Delhi
Bachelor of Laws, Law
Activities and societies: Consulted with early-stage startups to develop their content strategy.
Completed a Bachelor of Laws (LLB) focusing on legal principles and frameworks.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
portfolio.comJob categories
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