
Nia Smith
@niasmith3
Digital media and journalism professional at Lyceum Theatre, where I grew online audience engagement by 11%.
What I'm looking for
At Lyceum Theatre, I created behind-the-scenes videos and promotional captions for productions including Dreamgirls. My content strategy and real-time community interaction increased online audience engagement by 11% in a season.
At ArtsCentric Theatre Company, I wrote press releases and promotional web copy and created email marketing workflows for a community database of over 5,000 people. I’m now pursuing an M.A. in Journalism and Media Innovation at Emerson College, building on my experience turning live events and audience insights into digital content.
Experience
Work history, roles, and key accomplishments
Executed visual merchandising and window displays for premium brands, styling mannequins and translating corporate floor plans into compelling retail environments.
Trainer & Project Coordinator
The Leadership Program Inc
Mar 2021 - Sep 2025 (4 years 6 months)
Planned and managed logistics for over 50 leadership workshops, executed event production for school milestones, and authored promotional materials.
Bartender, Event Curator & Shift Leader
Cadence (Overthrow Hospitality Group)
Dec 2021 - Feb 2025 (3 years 2 months)
Conceptualized and executed high-profile events, developed custom beverage menus, and managed nightly operations including cash reconciliation and staff training.
Social Media Strategy Manager
Lyceum Theatre
May 2022 - Oct 2022 (5 months)
Spearheaded digital content strategy for major theatrical productions, boosting online engagement by 11% and streamlining marketing workflows for five productions.
Assisted in designing in-store promotional materials and exceeded quarterly sales metrics by 5% through tailored recommendations.
Real Estate Agent & Copywriter
Bohemia Realty Group
Sep 2018 - Dec 2019 (1 year 3 months)
Authored engaging real estate advertisements and email campaigns, and negotiated lease agreements as a liaison between landlords and clients.
Marketing Assistant
ArtsCentric Theatre Company
Jan 2015 - Jan 2019 (4 years)
Designed and executed email marketing campaigns for over 5,000 community members, generating early-season revenue and writing press releases.
Freelance Artist & Beauty Consultant
MAC Cosmetics
May 2011 - Jul 2016 (5 years 2 months)
Conceived and executed regional consumer education activations, converted beauty tutorials into direct sales, and managed high-volume cash lanes.
Designed and managed high-end skincare promotional events, developed customer education frameworks, and maintained visual merchandising standards.
Mainstage Performer & Guest Experience Specialist
Disney Cruise Line
Executed high-energy mainstage performances and managed guest flow during character meet-and-greets and safety drills.
Education
Degrees, certifications, and relevant coursework
Emerson College
Master of Arts, Journalism and Media Innovation
Pursuing a Master of Arts in Journalism and Media Innovation, expected to complete in May 2027.
Towson University
Bachelor of Science, Theatre Arts
Earned a Bachelor of Science in Theatre Arts in December 2014.
Availability
Location
Authorized to work in
Salary expectations
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