Open to opportunities

Glennette Leshen

@glennetteleshen

Message

I build brand communities and growth through social, content, influencer, and product marketing.

United States

Message

What I'm looking for

I'm looking to build authentic brand connections through content, social media, influencer marketing, community growth, and multi-channel campaigns that drive engagement, loyalty, and revenue.

I build authentic brand connections through social content, influencer campaigns, community building, and product marketing across U.S. and European markets. At Pinnacle Modern Skincare, I grew the audience by 8K followers through engagement-led content and video optimization.

I've led digital strategy and brand development at The Big Box Broker, including a website transition, multi-platform social strategy, pitch decks, and campaign assets. At Cameleon Boutique and Le Bone Appart, I created visual content, managed social calendars, planned events, and grew Le Bone Appart's Instagram to 18K followers in one month.

My work at Veesion and Choose brought product marketing and influencer strategy to international market growth. I developed HubSpot nurturing campaigns, produced client interviews and testimonial videos, launched a TikTok ambassador program, and built creator partnerships for U.S. market entry.

Earlier, I doubled brand visibility and increased revenue by 80% at Plum Brilliance through multi-channel content and local campaign communication. I also run a multi-city piano teaching business, where I manage marketing, events, scheduling, and personalized instruction for 30+ students.

Experience

Work history, roles, and key accomplishments

Current

Social Media and Community Strategist

Current

Pinnacle Modern Skincare

Jul 2025 - Present (1 year 2 months)

Grew brand audience by +8K followers through strategic, engagement-led content. Edited and optimized video content to increase reach, retention, and interaction.

Content Strategy Social Media Management Video Editing Community Management Engagement

Current

Owner & Instructor

Current

Glennette's Piano Lessons

Nov 2015 - Present (10 years 10 months)

Built a multi-city piano teaching business for ages 4–18. Designed targeted marketing campaigns for diverse communities.

Business Management Marketing Scheduling Instruction Event Coordination

Director of Digital

The Big Box Broker

Jan 2026 - Apr 2026 (3 months)

Directed digital strategy and brand development, establishing the online presence across website and social platforms. Built and executed a multi-platform social media strategy to drive brand awareness and growth.

Digital Strategy Brand Development Social Media Strategy Website Migration Marketing Collateral

Content & Social Media Marketing Specialist

Cameleon Boutique

Oct 2024 - Jan 2026 (1 year 3 months)

Planned and executed in-store events that boosted customer engagement and store visibility. Produced, photographed, and edited visual content for digital and in-store promotion.

Content Creation Photography Video Editing Social Media Management Event Planning

Freelance Social Media and Events Coordinator

Le Bone Appart

Oct 2025 - Nov 2025 (1 month)

Grew Instagram to +18K followers in one month through trend-driven content. Planned and promoted in-person events to boost attendance and visibility.

Social Media Growth Trend Analysis Event Planning Community Engagement Storytelling

Freelance U.S./U.K. Product Marketing Specialist

Veesion

Feb 2024 - Aug 2024 (6 months)

Developed nurturing campaigns through HubSpot automation, improving lead conversion. Produced client interviews, ebooks & testimonial videos to strengthen brand storytelling.

HubSpot Marketing Automation Lead Nurturing Content Production Webinar Management

U.S. Influencer Marketing Strategist

Choose

Aug 2023 - Feb 2024 (6 months)

Launched a TikTok ambassador program and forged strategic partnerships, positioning the brand for U.S. market entry. Negotiated organic creator partnerships with nano-influencers.

Influencer Marketing TikTok Negotiation CRM HubSpot

Marketing & Communications Coordinator

Plum Brilliance

Jan 2018 - Mar 2022 (4 years 2 months)

Led multi-channel content strategy, doubling brand visibility. Orchestrated local campaign communication, increasing revenue by 80%.

Content Strategy Multi channel Marketing Campaign Management Instagram

Marketing Manager

Jadestone Real Estate

Jun 2017 - Mar 2020 (2 years 9 months)

Led development of brand identity for all printed materials, including color palette, fonts, and visual guidelines. Oversaw design and production of marketing collateral to strengthen brand presence.

Brand Identity Print Design Marketing Collateral Event Marketing Advertising