Nathan Leite
@nathanleite
Product Designer with 6 years guiding 0→1 launches and scaling B2B SaaS growth.
BrazilWhat I'm looking for
I’m a Senior Product Designer with 6 years of experience navigating the 0→1 product lifecycle and scaling experiences for growth-stage teams across global consultancy and agency environments. I’ve led end-to-end product redesigns for AI-powered platforms, focused on clarity, usability, and measurable outcomes like reduced bounce rate and stronger conversion.
In my recent work, I led an MVP launch for an app with 2 million users, improving its rating from 2.1 to 4.8 stars and securing 77k downloads in 12 days. I’ve also driven $4M in ARR growth and recovered $150k–$300k/year in sunk dashboard costs by eliminating workflow leakage from email-based processes, combining UX craft with data-backed iteration.
Experience
Work history, roles, and key accomplishments
Senior Product Designer
Squared Pegs
Jan 2025 - Present (1 year 6 months)
Freelance Senior Product Designer who worked on the end-to-end redesign of SOFIA, an AI-powered SaaS app for small and medium-sized businesses. Increased premium plan conversion by 40%, reduced bounce rate by 62%, and improved product clarity, usability, and post-launch subscriber growth.
Senior Product Designer partnering with LATAM Airlines to rebuild LATAM Pass, delivering a scalable MVP in 6 months and improving the App Store rating from 2.1 to 4.8 stars. Also optimized onboarding and payment flows for the Government of São Paulo mobile tax payment application, increasing task success to 80% and lifting payment completion by 25%.
Product Designer
Product Designer designing e-commerce experiences for US alcohol brands, including Shopify migrations and conversion-driven site optimizations. Conducted UX/UI audits to enhance usability, accessibility, and overall user experience.
Education
Degrees, certifications, and relevant coursework
PUC Rio de Janeiro
Bachelor’s, Human-Computer Interaction (HCI)
2022 - 2024
Completed a Bachelor’s program in Human-Computer Interaction (HCI) at PUC Rio de Janeiro from 2022 to 2024.
PUC Rio de Janeiro
Bachelor’s, UX Design
2019 - 2021
Completed a Bachelor’s program in UX Design at PUC Rio de Janeiro from 2019 to 2021.
Availability
Location
BrazilAuthorized to work in
Job categories
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