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Nancy AdeNA
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Nancy Ade

@nancyade

Senior Demand Planning Manager at Nutrafol / Unilever, building Excel forecasting tools for DTC, Amazon and Walmart demand plans.

Spain
Message

At Nutrafol / Unilever, I lead demand planning and monthly forecast cycles for direct-to-consumer, Amazon and Walmart channels. I develop Excel-based forecasting tools and prepare forecast variance and business-driver reviews for senior leadership.

At Maesa, I managed SKU-level and key-account forecasts covering more than $100M in annual retail sales across Walmart, Target and Walgreens. Across consumer health, beauty and retail, I’ve developed forecast models, analyzed forecast accuracy and bias, and supported planning decisions with commercial and supply chain partners.

Experience

Work history, roles, and key accomplishments

NU
Current

Senior Manager, Demand Planning

Nutrafol / Unilever

May 2025 - Present (1 year 5 months)

Lead demand planning and monthly forecast cycles for direct-to-consumer, Amazon and Walmart channels, aligning forecast assumptions with commercial and supply chain partners. Analyze forecast accuracy, bias, actual shipments and demand changes; prepare weekly forecast variance and business-driver reviews for senior leadership.

MA

Senior Manager, Demand Planning

Maesa

Sep 2021 - May 2025 (3 years 8 months)

Managed SKU-level and key-account demand forecasts for more than $100M in annual retail sales across Walmart, Target and Walgreens. Prepared monthly IBP demand, supply and brand reviews; reconciled forecast changes against plan, prior cycle and prior year.

TC

Assistant Manager, Demand Planning

Tarte Cosmetics

Mar 2019 - Aug 2020 (1 year 5 months)

Managed SKU- and retailer-level forecasts for more than $150M in annual retail sales, including Sephora. Analyzed actual sell-through against plan and recommended forecast revisions and receipt adjustments by door and account.

Calvin Klein logoCK

Demand Planner — Jeans & Sportswear

Calvin Klein

Nov 2014 - Mar 2019 (4 years 4 months)

Created and managed SKU-level demand forecasts for Calvin Klein Jeans (men and women) and Sportswear, balancing sales, inventory and margin. Managed approximately $50M in annual retail sales across Macy's, Lord & Taylor, Belk and Dillard's.

Giorgio Armani logoGA

Replenishment Supervisor / Planner / Sales Administration

Giorgio Armani

Sep 2009 - Nov 2014 (5 years 2 months)

Progressed through retail and wholesale sales administration, planning and replenishment roles across Giorgio Armani and Emporio Armani. Managed replenishment for Emporio Armani Intimates through demand forecasting, inventory control, retail performance and opportunity analysis.

Education

Degrees, certifications, and relevant coursework

ID

International Academy of Design

Bachelor of Fine Arts, Fashion Design & Merchandising

Bachelor of Fine Arts in Fashion Design & Merchandising from the International Academy of Design in Orlando, FL.

AU

American InterContinental University

Study Abroad, Fashion Merchandising

Study abroad program in Fashion Merchandising at American InterContinental University in London, UK.

Tech stack

Software and tools used professionally

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