NB
Open to opportunities

Naima Begum

@naimabegum

Experienced UX Designer with a passion for user-centered solutions.

United Kingdom
Message

What I'm looking for

I am looking for a role that fosters creativity and collaboration, where I can leverage my UX design and marketing skills to create impactful user experiences.

As a UX Designer with over 5 years of experience, I specialize in creating intuitive digital experiences that enhance user satisfaction and drive engagement. My journey has taken me through various roles, including freelance projects and significant positions at renowned companies like Capgemini. I excel in collaborating with cross-functional teams to deliver impactful design solutions that align with business goals.

My expertise extends beyond UX design to social media marketing, where I have successfully executed campaigns for major brands such as Hilton and L'Oréal. I am skilled in utilizing tools like Figma and Adobe XD for design, as well as Meta Ads Manager for social media strategy. My commitment to user-centered design has led to a 40% boost in user retention metrics and successful platform redesigns that have secured winning tenders.

Experience

Work history, roles, and key accomplishments

FR
Current

Social Media Marketing & Content Creation Manager

Freelance

Aug 2022 - Present (2 years 11 months)

Developed and executed social media marketing campaigns for major hospitality and lifestyle brands, including Hilton, Hyatt, Accor, L'Oréal, and Shiseido. Produced high-quality UGC and branded assets tailored to diverse audiences, increasing engagement and reach across Instagram, Facebook, and TikTok.

FR
Current

UX Designer

Freelance

Jan 2023 - Present (2 years 6 months)

Provided end-to-end UX design services to both small businesses and large enterprises, including website and mobile app redesigns to improve usability and user satisfaction. Conducted user research, developed wireframes, prototypes, and user flows using tools like Figma and Adobe XD, ensuring intuitive and accessible digital experiences.

CA

UX Designer

Capgemini

Sep 2019 - Jul 2022 (2 years 10 months)

Led 4 design workshops to align business requirements and user needs, resulting in an improvement in product usability and customer engagement. Improved user satisfaction through high fidelity UI designs for a Private Sector client Project, resulting in a winning tender and increased client retention.

BG

IT Services Analyst

BMW Group

Aug 2017 - Jul 2018 (11 months)

Led the migration of data records, resulting in enhanced data security and compliance with regulatory requirements. Streamlined data migration process with international colleagues, resulting in a 20% increase in efficiency and reducing project timeline by 4 weeks.

Education

Degrees, certifications, and relevant coursework

Aston University logoAU

Aston University

Bachelor of Science, Business Computing & IT

Grade: First Class Hons

Achieved First Class Honours in Business Computing & IT. Focused on the integration of technology and user-centred design principles, with a strong emphasis on UX Design and E-Commerce.

Tech stack

Software and tools used professionally

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Naima Begum - Social Media Marketing & Content Creation Manager - Freelance | Himalayas