Naima Begum
@naimabegum
Experienced UX Designer with a passion for user-centered solutions.
United KingdomWhat I'm looking for
As a UX Designer with over 5 years of experience, I specialize in creating intuitive digital experiences that enhance user satisfaction and drive engagement. My journey has taken me through various roles, including freelance projects and significant positions at renowned companies like Capgemini. I excel in collaborating with cross-functional teams to deliver impactful design solutions that align with business goals.
My expertise extends beyond UX design to social media marketing, where I have successfully executed campaigns for major brands such as Hilton and L'Oréal. I am skilled in utilizing tools like Figma and Adobe XD for design, as well as Meta Ads Manager for social media strategy. My commitment to user-centered design has led to a 40% boost in user retention metrics and successful platform redesigns that have secured winning tenders.
Experience
Work history, roles, and key accomplishments
Social Media Marketing & Content Creation Manager
Freelance
Aug 2022 - Present (2 years 11 months)
Developed and executed social media marketing campaigns for major hospitality and lifestyle brands, including Hilton, Hyatt, Accor, L'Oréal, and Shiseido. Produced high-quality UGC and branded assets tailored to diverse audiences, increasing engagement and reach across Instagram, Facebook, and TikTok.
UX Designer
Freelance
Jan 2023 - Present (2 years 6 months)
Provided end-to-end UX design services to both small businesses and large enterprises, including website and mobile app redesigns to improve usability and user satisfaction. Conducted user research, developed wireframes, prototypes, and user flows using tools like Figma and Adobe XD, ensuring intuitive and accessible digital experiences.
UX Designer
Capgemini
Sep 2019 - Jul 2022 (2 years 10 months)
Led 4 design workshops to align business requirements and user needs, resulting in an improvement in product usability and customer engagement. Improved user satisfaction through high fidelity UI designs for a Private Sector client Project, resulting in a winning tender and increased client retention.
IT Services Analyst
BMW Group
Aug 2017 - Jul 2018 (11 months)
Led the migration of data records, resulting in enhanced data security and compliance with regulatory requirements. Streamlined data migration process with international colleagues, resulting in a 20% increase in efficiency and reducing project timeline by 4 weeks.
Education
Degrees, certifications, and relevant coursework
AUAston University
Bachelor of Science, Business Computing & IT
Grade: First Class Hons
Achieved First Class Honours in Business Computing & IT. Focused on the integration of technology and user-centred design principles, with a strong emphasis on UX Design and E-Commerce.
Availability
Location
United KingdomAuthorized to work in
Portfolio
iamnaima.wixsite.com/portfolioJob categories
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