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Mpilonhle  MadonselaMM
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Mpilonhle Madonsela

@mpilonhlemadonsela

B2B marketing and communications professional translating business priorities into customer-focused campaigns and strategic content.

South Africa
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What I'm looking for

I’m looking for a B2B marketing role where I can combine campaign coordination, content strategy, and market research—working cross-functionally with strong stakeholder engagement to drive customer-focused growth initiatives.

I’m a B2B marketing and communications professional with experience supporting customer-focused messaging, campaign coordination, and market-informed strategy. At MTN Group (Bayobab), I coordinated cross-channel B2B campaigns across LinkedIn, internal communications, mailers, and digital platforms, while tracking LinkedIn content performance to optimise content planning and brand alignment.

I’ve also built reporting and data visualisation capabilities using Power BI, including a social media performance dashboard, and contributed to automation of the marketing briefing process to improve workflow efficiency. Earlier, as a Marketing Intern at Ganizani Consulting Services, I supported market and audience research, created and edited copy for social and digital channels, and managed social scheduling and monitoring through Hootsuite—strengthening delivery across client campaigns and events.

Experience

Work history, roles, and key accomplishments

MB
Current

Graduate: Marketing Services

MTN Group: Bayobab

Apr 2025 - Present (1 year 4 months)

Supported execution of B2B marketing campaigns and strategic initiatives, translating business priorities into customer-focused communications. Coordinated cross-channel content, tracked LinkedIn performance, developed marketing copy and videos, and supported marketing briefing automation and business optimisation/strategy rotations.

GS

Marketing Intern

Gangizani Consulting Services

Mar 2024 - Nov 2024 (8 months)

Assisted with development and execution of marketing and social media strategies for client campaigns. Conducted market and audience research, created and edited marketing copy, analyzed social media performance, and coordinated client marketing projects, events, timelines, and presentations.

EE

English Second Language Teacher

English Program in Korea (EPIK)

Mar 2022 - Mar 2024 (2 years)

Planned and delivered engaging English lessons using multimedia and interactive approaches. Developed learning materials, assessed learners and adapted instruction, and collaborated with school teachers and stakeholders to coordinate lessons, English camps, and extracurricular activities.

Education

Degrees, certifications, and relevant coursework

North-West University logoNU

North-West University

Bachelor of Arts, Communications

2021 -

Completed a Bachelor of Arts in Communications, with coursework including journalism, corporate and development communication, marketing, public relations, and social media marketing.

IA

International Open Academy

Graduate Certificate, Teaching English as a Foreign Language

2021 -

Completed a Graduate Certificate in Teaching English as a Foreign Language via International Open Academy (remote).

Tech stack

Software and tools used professionally

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