At We Do ROI, I founded a conversion optimization agency for U.S. residential real estate teams and created the Lead Conversion System, connecting CRM pipelines with automated lead routing and follow-ups. I also built email and SMS nurture sequences and database reactivation workflows to help bring stale buyer and seller leads back into conversation.
As an independent consultant on Fiverr and Upwork, I’ve delivered 200+ digital marketing, email, and CRM automation projects. My work includes ESP and CRM migrations, lifecycle email flows, and email authentication using SPF, DKIM, and DMARC; I’m Klaviyo Product Certified and hold Mailchimp and HubSpot email marketing certifications.

