At Alsco Brasil, I structured the marketing function in Brazil and implemented marketing, communications, and brand positioning strategies. I connected marketing and sales around demand generation, lead qualification, CRM, and cross-selling and upselling opportunities.
Earlier, I managed Latam marketing at SEA Vision and led marketing and communications at WideCoat Equipamentos. Across my roles, I’ve worked on brand strategy, digital campaigns, events, and market expansion, including implementing an ESG initiative at SEA Vision.
