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monika prasad

@monikaprasad1

Social Media Manager driving organic growth, engagement, and lead-gen through content strategy. Content strategist & content manager

India

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What I'm looking for

I’m looking for a role where I can own organic social growth and content strategy, build community, and turn storytelling into real leads across Instagram and LinkedIn—while collaborating closely with brands and creators.

I’m a Social Media Manager and Content Strategist with 4+ years of experience driving organic audience growth, engagement, and lead generation for coaching, wellness, personal branding, agency, e-commerce, and event-based businesses. I’ve managed 10+ client accounts across the USA, UK, UAE, and India, consistently turning content into measurable outcomes like 30,200+ monthly impressions and 200+ website clicks.

I specialize in content strategy, community management, Instagram growth, LinkedIn content, storytelling, and DM-based lead generation. I’ve scaled Instagram impressions from 146 to 30,200+ in 30 days, boosted engagement rates by 30%–60%, and built Story sequences and DM nurturing funnels that generated 2× more warm leads—while producing high-performing Substack content and viral organic posts.

Experience

Work history, roles, and key accomplishments

Social Media Manager

Heather

Oct 2025 - Apr 2026 (6 months)

Managed end-to-end Instagram and Substack content strategy, improving engagement rate by 40%. Built Story sequences and DM nurturing funnels that generated 2× more warm leads for free coaching sessions.

Substack Copywriting Community Engagement DM Funnel Strategy Lead Generation Social Media Analytics

Social Media Manager

Cylina Miller

Dec 2024 - Feb 2025 (2 months)

Launched and managed a new Instagram account from scratch, including strategy, scheduling, design, and engagement. Improved engagement rate by 30% and produced Reels with multiple 5K–10K+ organic views.

Instagram Account Launch Content Scheduling Audience Engagement Social Media Analytics Instagram Marketing

Social Media Manager

Reena

Jul 2024 - Oct 2024 (3 months)

Owned end-to-end content strategy, publishing, engagement, and lead generation. Increased impressions from 146 to 30,200+ in the first month and raised engagement rate by 60%, driving consistent inbound leads from month one.

Content Marketing Lead Generation Reel Optimization Community Management Instagram Marketing performance reporting

Social Media Manager

Tiramisu Kit

Dec 2023 - Mar 2024 (3 months)

Increased account reach from 324 to 9,072 accounts within 30 days through organic growth strategies. Secured and managed 25+ free influencer collaborations and drove 200+ website clicks via hashtag funnels and story CTAs.

Influencer Marketing Organic Growth Instagram Story CTAs Hashtag Funnels Profile Optimization Social Media Analytics

Social Media Manager

Rajat Jain

Apr 2023 - Sep 2023 (5 months)

Managed LinkedIn and Instagram content strategy for a branding agency founder, creating high-performing posts that generated 1,131 likes, 745 saves, and 87 shares. Drove community engagement and lead-nurturing to generate consistent inbound inquiries.

LinkedIn Instagram Marketing Community Engagement Lead Nurturing Copywriting Storytelling Personal Branding Social Media Analytics

Social Media Manager

Arch Events

Feb 2023 - May 2023 (3 months)

Managed content scheduling, engagement, community management, and lead-generation activities for an event management company. Developed event-aligned content calendars to support brand presence growth and inquiry management on Instagram.

Community Management Lead Generation Audience Development