Mohankumar Survarachakan
@mohankumarsurvaracha
Full-stack marketer driving growth through data-driven strategy, creative execution, and AI-enabled performance.
IndiaWhat I'm looking for
I am a full-stack marketer with 5+ years' experience in digital marketing, blending strategic leadership with hands-on execution across SEO, SEM, social media, content and performance marketing.
I hold an M.Sc in Visual Communication and am pursuing an Online MBA in Digital Marketing; I have led rebranding, UI/UX direction for AI products, and managed cross-functional teams to deliver measurable results.
I leverage AI and advanced analytics to optimize campaigns, lower acquisition costs and boost lead generation, while mentoring teams and fostering a culture of creativity and performance.
Experience
Work history, roles, and key accomplishments
Marketing Head
Namasys Analytics
Oct 2024 - Jul 2025 (9 months)
Led rebranding and rebuilt comprehensive marketing strategy, directing SEO/SEM, social, content, and performance marketing to drive growth and market leadership. Directed UI/UX strategy for AI products and managed a cross-functional team to deliver measurable results.
Creative Head
LucidWorld
Apr 2023 - Sep 2024 (1 year 5 months)
Led an 8-person digital marketing team and directed brand strategy, storytelling, and content production for e‑commerce, travel, and wellness clients, improving lead generation by 25% through data-driven performance marketing. Oversaw branding, rebranding, and creative direction.
Digital Marketing Specialist
Welcome Tours And Travels Chennai Private Limited
Jun 2020 - Mar 2023 (2 years 9 months)
Executed data-driven SEO, SEM and social campaigns to increase website traffic, brand awareness and bookings; optimized PPC for low cost-per-lead and collaborated with cross-functional teams to improve customer experience.
Social Media Manager
Carrot Ad Works
Jan 2018 - Apr 2018 (3 months)
Managed social media accounts and produced event videography, editing, and graphic design during a 4-month internship as part of final semester curriculum.
Content Creator
Travelan Trails
Created travel visuals and long-form content using photography and drone videography; performed editing, color correction and grading to produce engaging travel media.
Education
Degrees, certifications, and relevant coursework
DPDr. D. Y. Patil Vidyapeeth, Pune
Master of Business Administration, Digital Marketing
2023 -
Pursuing an Online MBA in Digital Marketing focusing on digital strategy, performance marketing, and analytics.
SKSRM University, Kattankulathur
Master of Science, Visual Communication
2016 - 2018
Completed an M.Sc. in Visual Communication covering design, multimedia production, and communication theory.
SKSRM University, Kattankulathur
Bachelor of Science, Visual Communication
2013 - 2016
Completed a B.Sc. in Visual Communication with coursework in photography, videography, and media production.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
Skills
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