ML Brookshire

Directed internal and external communication strategies across global business units, significantly boosting brand awareness and improving earned media placements. Oversaw the communications lifecycle for HPE GreenLake, increasing B2B product adoption through targeted messaging and customer journeys. Coordinated crisis communications and executed a social media growth strategy that expanded audien

Managed all communications for SmartThings product launches, generating significant increases in visibility and sales. Spearheaded rebranding efforts that led to substantial gains in market recognition and successfully repositioned the product in the home automation space. Built scalable intranet and employee communication platforms, improving employee engagement metrics and producing content that

Implemented a competitor pricing strategy that led to a 14% increase in Gas Turbine product sales. Partnered with global ad agencies to support brand repositioning efforts, achieving a 3% rise in B2B revenue through campaign optimization. Led market research teams in developing product segmentation and positioning strategies that drove successful commercial launches in industrial energy markets.

Oversaw cross-regional marketing and PR teams, directing the national launch of the Kasana solar phone, which contributed to UTL’s market jump from #4 to #2. Managed all media relations, internal communications, product branding, and editorial strategies, fostering a highly engaged team culture. Designed corporate messaging and executive talking points, supporting stakeholder engagement with gover

Focused on advanced marketing strategies and corporate communications. Gained expertise in brand management, public relations, and digital marketing.

Grade: Summa Cum Laude

Studied the complexities of English literature and international relations. Developed strong analytical, research, and communication skills.