Open to opportunities

Miroslav Kitic

@miroslavkitic

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I build B2B go-to-market and social campaigns that generate leads and measurable growth.

Serbia

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What I'm looking for

I'm looking to build and scale go-to-market, ABM, content, and paid campaigns that connect marketing activity to sales outreach, lead generation, and measurable business growth.

I'm building Bee IT's go-to-market function around ABM principles, connecting content signals directly to Sales outreach for eCommerce development clients in Western Europe and the USA. I've developed sales enablement materials for Shopify, Magento, SFCC, and custom development services.

At PhiAcademy, I scaled Instagram from 130K to 1.1M followers, increased engagement by 50%, and delivered more than 50 high-performing campaigns. My social work drove a 30% increase in website traffic from referrals and a 40% boost in ad ROI.

I've also improved lead generation through cross-platform content, analytics, SEO alignment, customer insights, KPIs, and reporting tools.

Experience

Work history, roles, and key accomplishments

Current

Marketing Manager

Current

Bee IT d.o.o.

Dec 2025 - Present (8 months)

Built Bee IT's marketing function from scratch, introducing an ABM framework that aligns Sales and Marketing. Developed sales enablement materials across four service lines and established a weekly cross-platform content calendar.

ABM Sales Enablement Content Strategy LinkedIn Instagram Facebook TikTok B2B Lead Generation