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Michelle West

@michellewest

Digital Asset Manager at Rewards Network, managing asset lifecycles and metadata for 85+ new restaurant accounts monthly.

United States

Message

At Rewards Network, I manage digital assets from ingestion through distribution, maintaining metadata standards, taxonomy, and file organization. I support content operations for 85+ new restaurant accounts monthly and coordinate requests with creative, marketing, and client-facing teams.

I also audit assets, document workflows, and use AI productivity tools to streamline content management and administrative processes. Before this, I supported members at Rewards Network and provided technical support and product training at Apple Inc.

Experience

Work history, roles, and key accomplishments

Current

Digital Asset Manager

Current

Rewards Network

Mar 2020 - Present (6 years 7 months)

Managed digital assets throughout their lifecycle, including ingestion, organization, metadata tagging, quality assurance, and distribution. Maintained metadata standards and taxonomy to improve findability and consistency.

Dam Operations Metadata Management Taxonomy Asset Lifecycle Management Quality Assurance Salesforce Adobe Creative Suite AI productivity tools

Member Services Specialist

Rewards Network

Sep 2019 - Mar 2020 (6 months)

Provided customer support for 10+ national partner programs, resolving account, technical, and platform-related issues. Troubleshot system issues and collaborated with internal teams to ensure timely resolution.

Customer Support Troubleshooting Documentation Collaboration

Specialist

Apple Inc.

Aug 2011 - Sep 2019 (8 years 1 month)

Delivered technical support, product training, and troubleshooting for Apple hardware, software, and creative tools. Guided consumers, businesses, and educational clients through technology adoption and workflow optimization.

Technical Support Product Training Troubleshooting Customer Service