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Michel de Santana

@micheldesantana

Marketing and Growth professional at CREATEFOLIO LTDA, developing campaigns, brand identities, and digital experiences for clients.

Brazil

Message

At CREATEFOLIO LTDA, I work across marketing, branding, and communications projects, translating client briefs and business objectives into campaigns and digital experiences. I develop websites, landing pages, email campaigns, and creative materials for different channels.

I also apply SEO, paid media, marketing funnels, and performance analysis to digital projects. I use AI and automation to streamline workflows, and manage projects from initial briefing through final delivery.

At AS TRADE MARKETING, I worked on brand development, product launches, and promotional campaigns for the retail sector. I contributed to trade marketing field operations planning and CRM implementation.

Earlier, at Markt Haus, I managed client marketing, branding, and communications projects, coordinating schedules, suppliers, and creative teams. My experience also includes SEO and digital marketing at RS DESIGN, and website development using HTML, CSS, JavaScript, ASP, PHP, and MySQL at DMS NET.

Experience

Work history, roles, and key accomplishments

Current

Marketing & Growth | Brand & Graphic Designer

Current

Createfolio Ltda

Jun 2021 - Present (5 years 5 months)

Managed marketing, branding, and communications projects for various industries, from client briefs to execution. Coordinated campaigns, brand positioning, and digital experiences including websites, landing pages, and content.

SEO Paid Media Marketing funnels CTA Performance Analysis AI Automation Customer Relationship Management Project Management

Marketing Strategist | Brand, Packaging & Marketing Designer

AS Trade Marketing

Mar 2020 - Jun 2021 (1 year 3 months)

Developed brands, marketing campaigns, and key visuals for product launches and promotional activities. Created POS, e-commerce, social media, and email marketing materials, and contributed to trade marketing field operations and CRM implementation.

Branding Packaging Design POS Materials Ecommerce Social Media Email Marketing Trade Marketing CRM

Marketing Project Manager | Branding & Communications

Markt Haus

Jan 2015 - Mar 2020 (5 years 2 months)

Managed marketing, branding, and communications projects for clients across various industries. Coordinated teams, suppliers, and deliverables, and improved internal processes and workflows.

Project Management Customer Relationship Management Briefings Team Coordination Supplier Management Process Improvement

SEO & Digital Marketing Analyst

RS Design

Feb 2013 - Jan 2015 (1 year 11 months)

Worked on SEO and digital marketing projects to improve online visibility and organic search rankings. Conducted keyword research, applied on-page SEO, and supported content planning.

SEO Keyword Research On Page SEO Content Planning Web Analytics

Junior Web Developer

DMS Net

Feb 2011 - Jan 2012 (11 months)

Developed and maintained corporate websites, promotional microsites, and web pages. Built web interfaces using HTML, CSS, and JavaScript, and developed features with ASP, PHP, and MySQL.

HTML CSS JavaScript ASP PHP MySQL Web Development