Michael Ng'ae
@michaelngae
Seasoned media director and communications specialist driving growth through strategic media.
KenyaWhat I'm looking for
I am a seasoned communication specialist with over 16 years' experience in media and advertising, having progressed from media executive to Media Director at a top Kenyan agency affiliated with Publicis Groupe. I have led media strategy, client liaison, and campaign planning for major brands across East and Southern Africa.
I have successfully planned and executed high-impact campaigns for clients including Spotify, Visa (East & Southern Africa), Emirates, Jumia, Brookside Dairy and Jambojet, delivering measurable growth such as Dairybest's 11% market extension and Visa campaigns that drove up to 156% growth in Zambia.
I bring expertise in media strategy, team leadership, campaign execution, and AI-assisted content and voice data work in Swahili and English. I seek roles where I can apply strategic media leadership, data-driven insights and cross-cultural communication to drive brand growth and innovation.
Experience
Work history, roles, and key accomplishments
AI-Driven Content Creator
Independent
Jan 2025 - Present (1 year)
Leverage AI tools to research, script, and produce culturally relevant YouTube content, optimizing engagement through data-driven iteration (2025–present).
Voice & Language AI Trainer
SilencioAI
Jan 2025 - Present (1 year)
Provide and validate Swahili and English voice data, ensuring high-quality, culturally authentic audio for AI speech models and maintaining project quality standards (2025–present).
Media Director
Access Leo Burnett
Jan 2019 - Jan 2025 (6 years)
Led media strategy and planning for major clients, driving campaign execution that delivered measurable growth (e.g., Dairybest +11% market share) and won multiple industry awards between 2019 and 2025.
Associate Media Director
Access Leo Burnett
Jan 2017 - Jan 2019 (2 years)
Supported media leadership in developing strategies and managing planning teams to deliver integrated media solutions for regional clients from 2017 to 2019.
Advertising Media Manager
Access Leo Burnett
Jan 2012 - Jan 2016 (4 years)
Managed advertising media planning and execution for client campaigns across channels, improving campaign performance and supporting major account growth from 2012 to 2016.
Media Planner
Access Leo Burnett
Jan 2010 - Jan 2012 (2 years)
Planned and executed media campaigns, contributing to client wins and performance improvements between 2010 and 2012.
Media Executive
Access Leo Burnett
Jan 2008 - Jan 2009 (1 year)
Executed media tasks and supported account teams on client campaigns during the early career period from 2008 to 2009.
Education
Degrees, certifications, and relevant coursework
MUMoi University
Bachelor of Science, Information Sciences
2004 - 2008
Grade: Second Class Honors Upper Division
Completed a Bachelor of Science in Information Sciences with Second Class Honors, Upper Division.
Nakuru Day Secondary School
Kenya Certificate of Secondary Education, Secondary Education
1999 - 2002
Grade: A-
Completed secondary education and obtained the Kenya Certificate of Secondary Education with a mean grade of A-.
Availability
Location
KenyaAuthorized to work in
Job categories
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