Open to opportunities

MELODY MWITIMI

@melodymwitimi

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Social media lead and account manager driving engagement, brand growth and ROI through data-driven digital strategies.

Kenya

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What I'm looking for

I seek a collaborative, growth-oriented role where I can lead social strategy, scale engagement and deliver measurable ROI while mentoring teams and leveraging data-driven creativity.

I am an experienced Social Media Lead and Account Manager with a proven record of creating engaging content, managing accounts, and driving brand awareness across platforms. I combine creative content production with analytics, SEO knowledge and trend-aware tactics to meet marketing goals.

My work has delivered measurable results: campaign virality, up to 50% increases in visibility, consistent engagement growth, and improved customer satisfaction through rapid response and cross-team collaboration. I have also led influencer partnerships, event promotion, and AI adoption to enhance client service and performance.

I am collaborative, data-driven and adaptable, with hands-on skills in content management, copywriting, analytics and digital tools. I seek roles where I can scale brand impact, mentor teams, and deliver measurable ROI through creative, strategic social media programs.

Experience

Work history, roles, and key accomplishments

Current

Account Manager

Current

Pulse Kenya

Aug 2024 - Present (1 year 4 months)

Nurtured client relationships to ensure satisfaction and retention, implemented AI-driven client service improvements, and managed budgets to maintain profitability while identifying upsell opportunities.

Client Relationship Management Account Management Budget Management Reporting Cross Functional Collaboration

Social Media Manager

Skywall Marketing

May 2024 - Jul 2024 (2 months)

Managed and grew the company's social presence, boosting engagement by 25% through strategic content planning and executing viral campaigns that increased brand visibility and event attendance.

Social Media Strategy Campaign Management Analytics Community Management Crisis Management Influencer Partnerships Copywriting

Social Media Lead

Freelancer

Feb 2023 - May 2024 (1 year 3 months)

Designed and executed social media strategies for multiple clients, increasing brand visibility 50% and engagement 30%, driving a 25% rise in followers and 25% more website traffic from social referrals.

Social Media Strategy Content Creation Analytics Campaign Execution Community Engagement Influencer Collaboration

Influencer Manager

Affluence Kenya

Oct 2022 - Jan 2023 (3 months)

Developed influencer partnerships and UGC campaigns that grew brand awareness 30%, increased engagement 20%, and added 5K followers while reducing customer complaints by 25% through coordinated cross-functional strategies.

Influencer Management Campaign Strategy UGC Strategies Social Media Design Analytics

Data Entry Clerk

Kibera Law Courts

Dec 2020 - Aug 2021 (8 months)

Maintained data accuracy and integrity by verifying and entering records, organizing electronic and paper files, and supporting court data processes to ensure reliable information management.