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@maxcyril
Experienced web and digital strategy leader with a focus on performance.
I am a web and digital strategy leader with over 10 years of experience managing high-traffic websites and enhancing digital ecosystems across various industries. My proven track record includes improving usability, increasing engagement, and aligning web performance with business goals. I excel in leading cross-functional initiatives, ensuring accessibility (WCAG 2.1), and managing end-to-end CMS workflows, SEO strategy, and vendor coordination.
Currently, as a Senior Website Manager at Adapthealth, I maintain and optimize over 20 webpages with a focus on e-commerce conversions and accessibility. I successfully improved our website's conversion rate by 5.5% through analytics-driven UX enhancements. My role involves working cross-departmentally to support marketing and digital campaigns, utilizing tools like Google Tag Manager, GA4, and CrazyEgg to drive results.
Previously, I served as a Website IT Manager at Workplace Fairness, where I managed over 100 webpages and drove SEO performance and WCAG accessibility upgrades. My efforts led to an increase of over 2,000 monthly users through UX improvements and strategic SEO initiatives. I am passionate about creating high-quality, accessible content and have a strong commitment to enhancing the digital experience for all users.
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Work history, roles, and key accomplishments
Adapthealth
Jun 2022 - Present (3 years 5 months)
Maintained and optimized over 20 webpages with a focus on e-commerce conversions and accessibility. Improved website conversion rate by 5.5% through analytics-driven UX enhancements.
Workplace Fairness
Jun 2022 - Jan 2024 (1 year 7 months)
Managed over 100 webpages, driving SEO performance and WCAG accessibility upgrades. Increased monthly users by over 2,000 through UX improvements, SEO strategy, and site optimization.
MC Webstudio
Jun 2021 - Jan 2024 (2 years 7 months)
Served as Webmaster for 25 brands, coordinating all turnaround web maintenance services, repairs, SEO, and A/B testing. Led all website optimization efforts for brands to transition websites into functional, mobile/UX-friendly resources.
Connecticut Science Center
Jun 2019 - Nov 2022 (3 years 5 months)
Improved performance and reduced bounce rates by 30% through front-end optimization and code refactoring. Led the redesign of a mobile-first interface, increasing monthly unique visitors by over 1,000.
Degrees, certifications, and relevant coursework
Unknown, Unknown
Studied at Manchester Community College in Manchester, CT. The specific field of study and degree obtained are not provided in the given information.
Software and tools used professionally
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