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Aaron Watts

@aaronwatts

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Analytical Web Manager with 20 years of digital expertise.

United States

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What I'm looking for

I am looking for a role that fosters innovation and allows for professional growth, where I can leverage my extensive web management experience to drive impactful digital strategies.

I am an analytical and results-driven Web Manager with over 20 years of experience in optimizing online presence and driving business growth. My expertise lies in implementing strategic digital initiatives, overseeing website development, and enhancing user experience. I have a strong focus on SEO, content management, and e-commerce, always aiming to maximize site performance and conversion rates.

Throughout my career, I have successfully spearheaded and delivered large-scale projects independently, designed training materials, and conducted effective training sessions for diverse audiences. I am known for providing technical guidance, championing new software, and swiftly implementing solutions based on staff needs. My ability to meet tight deadlines while delivering impactful results has been recognized in my roles at various organizations.

Experience

Work history, roles, and key accomplishments

Web Manager

BBYO

Dec 2010 - Apr 2024 (13 years 4 months)

Made content updates, template and form creation using HTML and CSS for custom layouts with Bootstrap. Maintained bbyosummer.org on WordPress, coordinating with vendors. Facilitated the transfer of content from ARCOS to Kentico CMS. Google Ads to promote events and utilized Google Analytics for measuring campaign effectiveness. Created materials such as SOPs, user guides, and FAQs for stakeholders

HTML5 CSS JavaScript jQuery Bootstrap WordPress Kentico

Web Manager

Corporation for Enterprise Development

Jan 2006 - Dec 2010 (4 years 11 months)

Led website architecture and development for external and internal web technologies, including web applications and e-commerce, ensuring 508 compliance through coding and accessibility features. Created branded mini-sites and saved the organization $50,000 annually by managing design and maintenance. Developed conference registration forms using HTML, CSS, JavaScript, and MySQL with PayPal integra

HTML CSS JavaScript MySQL PHP 508 Compliance Web Development Content Management

Web Manager

Prosperity Now (formerly CFED)

Jun 2006 - Oct 2010 (4 years 4 months)

Managed website architecture and development for external/internal web technologies, encompassing web applications, e-commerce, and activity tracking/reporting. Maintained 508 compliance, incorporating alt tags, text alternatives for multimedia, addressing color blindness considerations, and headers for data tables. Created branded mini-sites for various CFED ventures and partnerships.