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Mary Prathiba

@maryprathiba

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I drive enterprise B2B service strategy, portfolio simplification, and data-informed product decisions at IBM.

India

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What I'm looking for

I'm looking to own enterprise or B2B products end-to-end, using market insight, customer needs, and data to simplify complex portfolios and deliver measurable business impact.

At IBM, I lead strategy and lifecycle management for enterprise B2B Technology Lifecycle Services products across global markets. I turn market research, competitive intelligence, and stakeholder input into product positioning, roadmap, and go-to-market decisions.

I led a cross-functional taxonomy simplification effort spanning sales, delivery, marketing, finance, operations, incentives, and tooling. The work reduced product offerings by about 30%, identified further rationalization opportunities, and supported an initiative with a projected $5M revenue impact in 2026.

My path through product management, data science, and IT analysis helps me simplify complex product ecosystems with SQL, Power BI, Cognos Analytics, and customer insight. I enjoy partnering across product, engineering, and business teams to turn data and operational needs into practical product improvements.

Experience

Work history, roles, and key accomplishments

Current

Product Manager

Current

IBM

Apr 2024 - Present (2 years 5 months)

Led product strategy and lifecycle management for enterprise B2B service products, driving portfolio optimization and go-to-market initiatives. Reduced product offerings by 30% and enabled a strategic initiative with ~$5M projected revenue impact.