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Mary Githinji

@marygithinji

Communication professional specialized in digital content, community management, and influencer relations.

Kenya
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What I'm looking for

I seek a role in digital communications or community management where I can lead content strategy, grow engaged audiences, collaborate with creators, and use analytics to drive impact.

I am a communication professional with experience in digital content creation, social media management, and online engagement strategies. I specialize in crafting compelling messages across multiple digital platforms to enhance brand presence and drive meaningful audience connections.

As a Community Manager at Zilojo Advertising Agency, I developed and shared engaging posts, managed interactions, and implemented growth strategies to attract and retain members. I monitored discussions, enforced community guidelines, and used reporting and analytics to inform campaign improvements.

Previously, as Content/Influencer Manager for Delish Nail / Beauty Group Limited, I built and maintained influencer relationships, negotiated contracts and deliverables, and served as the primary point of contact for content creators. I consistently generated creative content ideas and coordinated influencer activities to amplify brand reach.

My background also includes contract work as an Administrator and Community Manager at Go Gaga Experiential Ltd, where I handled digital accounts, scheduled and coordinated meetings, managed records and data entry, and supported operational tasks with strong organizational and leadership skills.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

United States International University - Africa logoUA

United States International University - Africa

Master of Arts, Digital Communication

2022 - 2025

Completed a Master's in Digital Communication with coursework and practical training in digital content, social media strategy, and online engagement from 2022 to 2025.

Daystar University logoDU

Daystar University

Bachelor of Arts, Communication

2016 - 2020

Earned a Bachelor of Arts in Communication with focus on media, content creation, and communication strategies between 2016 and 2020.

IA

International School of Advertising

Digital Short Course, Advertising

2018 - 2019

Completed a digital short course in advertising covering creative content and digital ad practices during 2018–2019.

Tech stack

Software and tools used professionally

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Mary Githinji - Community Manager - Zilojo Advertising Agency | Himalayas