Open to opportunities

Marvin Lumbi

@marvinlumbi

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Bilingual HubSpot-certified digital marketer optimizing inbound funnels with data-driven ROI.

Nicaragua

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What I'm looking for

I’m looking for a data-informed inbound role where I can own multi-channel campaign performance (SEO/AEO, email, paid media) and translate GA4 + SQL/BI insights into ROI recommendations, while partnering closely with teams through organized, deadline-driven execution in ClickUp.

I’m a bilingual (English/Spanish) Digital Marketing Specialist with HubSpot Academy-certified command of the full inbound methodology across lead generation, paid media, and ROI-focused analytics. I build and nurture audience funnels using SEO, AEO, content and email marketing, then structure SEM/PPC and budget-allocation scenarios to support traffic growth and performance.

I also bring dependable administrative and operations support—coordinating project workflows and deadlines in ClickUp, managing schedules and correspondence, and maintaining accurate records to keep initiatives running smoothly. My years as an English educator and university professor strengthened public speaking, audience segmentation, and a coaching mindset, which I apply to stakeholder communication, cross-functional planning, and continuous improvement as I expand my technical range through Computer Engineering studies.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Specialist

Current

Independent / Applied Practice

Jan 2025 - Present (1 year 6 months)

Planned and executed multi-channel inbound lead-generation campaigns across SEO, AEO, content marketing, and email marketing using the HubSpot inbound framework. Managed paid/SEM-PPC budget and keyword bidding, tracked performance with GA4 and SQL-based reporting on Databricks, and coordinated workflows in ClickUp.

SEO Content Marketing Email Marketing HubSpot Digital Advertising SEO SEM GA4 Reporting SQL Databricks Audience Segmentation Copywriting ClickUp Agile Project Management Reporting

English Teacher

Ministry of Education (MINED)

Feb 2023 - Jul 2026 (3 years 5 months)

Led secondary-level classroom instruction over multiple years, building people-management, discipline, and conflict-resolution skills. Created lesson plans and instructional materials for different learning levels and coordinated schedules, records, and correspondence with administration and families.

People Management Discipline Conflict Resolution Lesson planning Schedule Management Records Management Correspondence

English Professor

Universidad URACCAN

Jan 2025 - Dec 2025 (11 months)

Designed and delivered university-level English instruction for adult learners, leading group sessions and public presentations. Assessed learners and delivered structured feedback with a continuous-improvement focus.

English Instruction Public Speaking Audience Adaptation Learning Assessment Feedback Continuous Improvement

Independent Sales Advisor

Avon Distributors

Jan 2020 - Jun 2020 (5 months)

Coached independent representatives on product positioning and sales technique. Built relationship-driven client interactions grounded in consumer understanding and persuasive communication.

Sales Coaching Product Positioning consumer behavior Persuasion Relationship Management Client Communication

Education

Degrees, certifications, and relevant coursework

Universidad URACCAN

Computer Engineering (In Progress), Computer Engineering

Currently pursuing Computer Engineering, strengthening programming logic, problem-solving, and database and systems thinking. Building technical fluency that supports marketing-technology stack understanding.

Universidad URACCAN

Bachelor of Arts, Educational Sciences (English)

Earned a B.A. in Educational Sciences with an English major at Universidad URACCAN, focusing on curriculum design and lesson planning. Developed bilingual communication (English/Spanish) and strong classroom leadership and public speaking skills.