Marty Fernandes
@martyfernandes
Social media and content manager who drives growth through strategy, community, and production.
What I'm looking for
I’m a Social Media and Content Manager who builds organic and paid social strategies to drive brand awareness and engagement. I plan and execute content calendars, write platform-specific copy to increase reach, saves, and shares, and lead community management to strengthen brand loyalty.
Across my experience, I own content strategy and production—from studio and on-location captures to editing and post-production management. I use analytics to optimize campaigns, and I bring creative production skills (video editing, photography, and set/lighting design) to deliver consistent seasonal content aligned with brand goals.
Experience
Work history, roles, and key accomplishments
Social Media & Content Manager
Crestview Collection
Dec 2025 - Present (6 months)
Manage organic and paid social media strategies, writing platform-specific copy and editing video content to improve audience engagement. Plan seasonal content calendars, lead community management, and optimize campaigns using performance analytics.
Content & Production Manager
Allure Bridals & Madison James
Mar 2024 - Nov 2025 (1 year 8 months)
Conceptualized content strategy across brands with an art director and owned seasonal content planning from capture through post-production. Coordinated studio and on-location shoots, logistics, and vendor talent while managing video/photo capture and edits using Premiere Pro.
Education
Degrees, certifications, and relevant coursework
Middle Tennessee State University
Bachelor of Science in Mass Communication, Mass Communication
2013 - 2017
Earned a Bachelor of Science in Mass Communication at Middle Tennessee State University (2013–2017), with a concentration in Visual Communication.
Availability
Location
Authorized to work in
Website
martyfernandes.comSocial media
Job categories
Skills
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