I look for opportunities where I can bridge data analytics & visualization, business strategy and design thinking, to turn complex data into intuitive analytics experiences and clear decisions.
Looking for a job
Martina Pivetta
@martinapivetta
Senior BI Analyst, Tableau and Data Viz expert.
SpainWhat I'm looking for
7 years helping companies make the right decisions.
Bridging data analytics and design thinking to turn raw data into immediate clarity.
Experience
Work history, roles, and key accomplishments
AI
Head of Data Visualization
Aggregate Intelligence
Oct 2022 - Oct 2025 (3 years)
Built, hired and and trained the analytics team
Designed and built a library of analytics dashboards for airlines
Built analytics dashboards for Hospitality, Storage, Real Estate clients
Designed product layer. Defined tech requirements, ETL flows, API integrations
Defined data quality, analytics, visual design standards
Presented to C-levels, enterprise clients, trade fairs
Owned global retention strategy for Glovo Prime across 14 countries
Defined KPIs, standardized reporting and data flows across acquisition, retention, churn, LTV
Drove A/B testing across product and CRM
Shaped product roadmap priorities through user behavior analysis
Owned forecasting, budgeting, ROI model, guiding marketing and growth strategy
Led cross-functional execution
Tannico
Tannico italy
Dec 2021 - Mar 2022 (3 months)
Designed and delivered the performance reporting framework for Italy's leading online wine retailer.
Integrated scattered data sources into a single source of truth
Built automated weekly and monthly dashboards replacing manual reporting
Defined KPIs for sales, acquisition, retention, and product performance
Owned growth and marketing analytics for Glovo Italy across 150+ cities.
Designed automated resource allocation framework, doubling market penetration in months
Identified growth levers through cohort, funnel, and user behavior analysis to optimize adoption, retention, churn, CAC
Owned performance reporting, forecasting, budgeting, ROI model, guiding marketing strategy
CA
Supported data engineering projects for insurance clients using Oracle products.
• Executed data migration and archiving processes
• Wrote SQL queries supporting database architecture implementation
Education
Degrees, certifications, and relevant coursework
University of Padua
Master of Science, Statistics
Completed a Master of Science in Statistics, focusing on statistical methods and data analysis.
Ca' Foscari University of Venice
Bachelor of Science, Economics
Completed a Bachelor of Science in Economics with coursework in economics and quantitative analysis.
GO
Professional Certificate, UX Design
Completed the Google UX Design Professional Certificate covering foundational UX design skills and tools.
Tableau
Professional Training, Data Visualization
Completed Tableau Professional Trainings covering advanced data visualization and dashboarding techniques.
Tech stack
Software and tools used professionally
Availability
Looking for a job
Location
SpainAuthorized to work in
Website
martinapivetta.comPortfolio
martinapivetta.comSalary expectations
70k-99k EUR
Social media
Job categories
Skills
Data AnalyticsData VisualizationProduct DesignBusiness IntelligenceDashboard DesignSQLData ModelingUser ResearchInformation ArchitectureWireframingPrototypingDesign SystemsUser TestingFigmaTableauLookerPower BIGoogle AnalyticsAmplitudeMetabaseRedshiftBigQuerySnowflakeJiraConfluenceNotionA B TestingKPIsFinancial ForecastingROIMarket AnalysisGmail
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