Carlos Urrutia

Analyzed complex datasets using SQL, BigQuery and Vertica to identify trends and support business decisions. Conducted customer behaviour and conversion funnel analysis, designed A/B tests, and delivered BI reporting in Qlik and Spotfire.

Analyzed operational datasets using SQL and Python to identify performance trends across EMEA. Built automated reports and KPI dashboards that supported a 15% increase in operational efficiency and developed a forecasting model that improved KPI forecast accuracy by 25%.

Managed CRM and sales data through SAP, ensuring accuracy in customer records and streamlining sales processes. Leveraged SAP reporting features to extract and interpret client data for internal decision-making.

Analyzed distribution data to optimize retail strategies using Excel and CRM tools. Built ad hoc reports to monitor KPIs related to product performance and shelf presence.

Collected, structured and analyzed market and consumer data to evaluate promotional campaigns. Assisted in managing internal databases and survey platforms to track campaign performance.

Data Analytics Bootcamp covering Python, SQL, Tableau, Power BI, Git, and Jupyter Notebooks. Focused on data cleaning, API integration, data merging, and feature engineering for real-world business problems.

Web Development - Back-End Java Bootcamp focusing on Java-based back-end development with Spring Boot, RESTful APIs, relational database management, and cloud deployment practices.

Double Bachelor Degree in Business Management and Law.