Mark Safran

I am an accomplished marketing and communications executive with deep experience building brands and executing go-to-market strategies across CPG, publishing, and professional services.

I led in-house agencies and external shops, driving measurable growth—from revitalizing LexisNexis' brand and building its in-house Marketing Communications group to returning The Eastpoint Group to profitability and growing billings to $16.7M.

My career includes senior leadership roles at McGraw-Hill, LexisNexis, and as president of an agency where I recruited award-winning teams, retained large national clients (including long-term P&G engagements), and delivered multi-channel campaigns that raised awareness, response rates, and sales.

I combine strategic counseling, creative leadership, and fiscal responsibility to help organizations capture mindshare and drive market share, and I enjoy mentoring teams and contributing to industry and community organizations.