Open to opportunities

Marion Atieno

@marionatieno

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Analytical business professional passionate about data-driven insights and digital transformation.

United Kingdom

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What I'm looking for

I am looking for a role that fosters collaboration, encourages innovation, and offers opportunities for professional growth.

I am an analytical and proactive business professional with a passion for leveraging data-driven insights to optimize business processes and drive strategic decisions. With three years of professional experience in business development and stakeholder engagement, I have successfully contributed to digital transformation initiatives across various sectors.

In my recent role as a Business Development Analyst at Antarctica Global, I conducted in-depth data analysis that led to a remarkable 95% increase in qualified leads. My ability to facilitate workshops and translate business requirements into actionable user stories has ensured seamless communication between technical and business stakeholders. I thrive in collaborative environments, utilizing my analytical precision and creative problem-solving skills to generate and implement innovative ideas.

My educational background includes an MSc in Management of Information Systems and Digital Innovation from The London School of Economics, where I developed a Minimum Viable Product for Visa’s Paris 2024 Olympics initiative. I am committed to continuous learning, currently pursuing certifications in Business Intelligence and Data Analytics, which further enhance my capability to drive data-informed strategies.

Experience

Work history, roles, and key accomplishments

Business Development Analyst

Antarctica Global

Sep 2022 - Dec 2023 (1 year 3 months)

Conducted data analysis on key performance metrics, facilitating workshops with clients to gather requirements and translating them into actionable project specifications. Partnered with agile teams to ensure seamless communication and managed CRM data to streamline processes, achieving significant improvements in lead conversion and reporting efficiency.

Data Analysis CRM Management Agile Methodologies Stakeholder Engagement Project Management Market Research Requirements Gathering Process Optimization

Marketing Intern

YDx Marketing Agency

Feb 2022 - Sep 2022 (7 months)

Prepared tailored client proposals and collaborated with project teams to align marketing campaigns with client objectives. Analyzed campaign performance data to optimize strategies, resulting in increased client engagement and acquisition of new accounts.

Proposals Marketing Strategy Data Insights Project Management Data Driven Decision Making

Marketing Strategy Lead

AIESEC

Jan 2021 - Jan 2022 (1 year)

Led a team in executing digital marketing strategies that significantly increased online engagement and improved lead tracking through a new CRM system. Managed stakeholder engagement events, enhancing brand visibility and securing strategic partnerships.

Digital Marketing Stakeholder Engagement CRM Team Leadership Campaign Management Data Analysis Marketing Strategy Event Management

Education

Degrees, certifications, and relevant coursework

The London School of Economics and Political Science

Master of Science, Management of Information Systems and Digital Innovation

2023 - 2024

Collaborated on a scheduling/events app development, presenting a commercialization plan to venture capitalists. Received positive feedback for the app’s innovative design and clear business strategy. Designed and delivered a Minimum Viable Product (MVP) for Visa’s Paris 2024 Olympics initiative, utilizing agile methodologies to gather user requirements and analyze market trends.